Chapter 558 The Future of Group Buying
Jiang Qin's words woke Cao Guangyu up from his dream, and made him understand his identity instantly. He was so angry that he puffed out his chest all afternoon, and looked bigger than Ding Xue.
These two really look the wrong way round.
Boss Jiang looked away and found that twelve transport trucks next to the rough processing area were already in the starting state, and the engines were constantly roaring dully, and slowly drove out as the assembly was completed.
"Are you starting to ship now?"
"Yes, Mr. Jiang, it will arrive at the destination around 3 o'clock this afternoon."
"It's quite spectacular..."
Jiang Qin hugged his arms, and his eyes drifted away as the transport trucks left one after another.
In fact, Master Cao had seen such scenes since he was a child, and he didn't think there was anything wrong, but combined with what Jiang Qin just said, his breasts were even more erect.
These things will be delivered by Hengtong Freight and enter various cities through the group buying channel.
According to the path, they will be input into the hands of the group buying cooperative merchants and provided to the group buying consumers.
Physical stores in the catering industry are highly dependent on the supply chain. Merchants who have signed a group-buying supply chain should be inseparable from group-buying for the rest of their lives.
Because as merchants, they may be able to choose a better group-buying platform, but they cannot find a more affordable supply chain like group-buying.
Although group-buying does make money on both ends, it is still very conscientious under the coordination of supply and commission.
I earn 10% from you for supply, and the platform takes 10% from you for commission, which is actually only 20% in total.
But other suppliers may ask you for 15%, and you have to give 10% to other group-buying platforms.
Therefore, the group-buying platform plus its own channels will save merchants 5% of profit margin in this regard, and only fools will not choose it.
As more and more merchants sign contracts, their data statistics will become more and more accurate.
How many pigs, cattle, sheep, fish, and fish are consumed in each city per month... There are data to be tested, and feedback to the purchasing department becomes the basis for purchasing.
This data can ensure that there will not be too much inventory and excessive inventory, and maximize the operation and use efficiency of the warehouse, and reduce the risk of unsalable goods.
So, why do rich people get richer? It's because of the ability to integrate resources.
In fact, except for some innovative industries, most of the various industries do this, and there is no high technical content.
"Master, don't hold it up, it's big enough, come with me to the next storage area to have a look."
"Oh."
Cao Guangyu followed Jiang Qin and quickly came to the next area: "Group Selection, I know this, the genuine mall on your platform."
Jiang Qin nodded and walked around the warehouse.
The group selection channel is the only self-operated channel of the entire group platform, involving many categories, from electronic products, home appliances to snacks and beverages.
These purchased items will be transported to logistics warehouses in various cities by Hengtong Freight. Once someone places an order in the group, the order will be generated and the goods will be included in the list of goods to be shipped.
From the warehouse to the hands of the buyer, it may take half a day at the fastest.
Why?
Because their goods will be distributed to warehouses in various cities along with the transportation of the supply chain.
Then the people in charge of community group buying will hand over the transportation and arrive at each station to achieve seamless connection.
Therefore, Pintuan Yanxuan is actually the product that can threaten the e-commerce platform the most.
Just like Taobao, without self-built logistics, the delivery speed is really terrible.
And the only one who can compete with Pintuan in delivery speed is Jingdong, which has built its own logistics.
In terms of the construction of logistics channels, Jiang Qin actually uses Jingdong's ideas, but Pintuan's supply chain currently only targets the four first-tier cities, and it is unrealistic to achieve national delivery, so Pintuan Yanxuan is not big.
In addition, Jiang Qin has never planned to expand Pintuan Yanxuan.
There are two reasons for this.
First, the emergence of Pintuan Yanxuan is to make consumers believe in Pintuan's credit, do a good job of strict quality control, avoid counterfeits, and associate Pintuan's name with high-quality authentic products.
Therefore, its image significance is far greater than profit.
Second, if Jiang Qin expands Pintuan Yanxuan now, it is equivalent to declaring war on Alibaba and Jingdong, which is a bit unwise.
So, what is the current model of Pintuan Yanxuan?
It is absolutely guaranteed to be authentic, maintains its reputation and image, and has a faster delivery speed than Taobao, but the price is far lower than Taobao and Jingdong, and the variety of goods is not as rich as Taobao and Jingdong.
At present, there is a special group-buying Yanxuan business group in Shanghai, and the director is Guan Shen, who was just transferred from Shenzhen.
Guan Shen does not understand Jiang Qin's behavior of holding down the group-buying Yanxuan and not allowing it to continue to develop.
Because they can be bigger, and even have an independent mall.
But Jiang Qin has not approved it, which makes her quite depressed.
Especially in the first half of this year, the sales manager of Xiaomi Technology also called Guan Shen specifically, hoping to discuss cooperation with the group-buying Yanxuan.
Xiaomi mobile phone launched its first new phone this year, and the supply was very small, which caused a rush to buy, and was criticized by the media for engaging in hunger marketing.
This is one reason, but the other reason is that Xiaomi, as a new mobile phone brand, does not have many distribution channels.
So they want to try the group-buying Yanxuan channel, and at the cost of exclusivity, give the sales channel of Xiaomi mobile phone 2 in first-tier cities to the group-buying Yanxuan.
This is actually a very tempting thing.
Group buying is highly mobile in first-tier cities, and Xiaomi mobile phones are also popular among enthusiasts, and the hype is also very successful, so cooperation will be a win-win situation.
But when this plan was finally fed back to Jiang Qin through the internal system, it was still approved to stop.
The group buying market has just stabilized, the sinking market has not been completely eaten up, the stability of group buying has not been maximized, and the returned funds have once again been invested in the supply chain.
Then there is no need to grab another track and establish a stronger enemy.
There are many TV dramas and novels that write about how arrogant the protagonist is, declaring war on anyone at any time, and leading the industry at any time.
It's stupid.
Because doing business really can't shout everywhere that I am the strongest and I am the most awesome, but you have to dress yourself up as a vulnerable group.
Just like the Double Eleven Shopping Festival not long ago, because of the impressive performance of 5.9 billion, Boss Ma decided to increase the previous annual operating fee of 2,000 to 20,000, and was scolded by countless merchants.
Many merchants even united to form an "Anti-Taobao Alliance" and held an anti-Taobao conference in Hong Kong.
How did Mr. Ma do it?
Facing the media, he choked up several times and said that he was too tired and did not make any money at all. The increase in operating expenses was to maintain the company's operations and to promote social development.
Jiang Qin is now playing the role of a vulnerable group. Uncle Ma, don't mind. I really don't plan to expand.
For example, the sales channel of Xiaomi 2, do it exclusively? Oh my god, Uncle Ma will be so angry that he will collapse?
"This is Estee Lauder, Ding Xue just wants to buy it."
Cao Guangyu saw white boxes stacked on several shelves on the shelf.
Jiang Qin walked over and took a look: "Damn, the price of cosmetics is so expensive? How much is the purchase price?"
"Boss Jiang, this is the purchase order."
"Fuck, I can make so much money? It's faster than robbing money. This warehouse seems to be a lawless place."
Jiang Qin sighed, then walked forward and took out a pair of boots: "This is pretty good, take it back to the little rich woman, she likes to wear such boots."
Cao Guangyu grinned from behind: "You really spoil her, you can't forget her wherever you go, right?"
"Someone has to spoil her, otherwise what's the point of making money? I'm single like Chaozi, I don't have a girlfriend, and there's no one else to spoil except her."
"Get married quickly after graduation."
"Bah, good friends get married? You are greedy for your good friend's body, cheap."
Jiang Qin walked forward with a righteous face, and saw a whole area of sexy underwear, which was simply another lawless place.
Young Master Cao walked to a nurse outfit and couldn't move his feet: "Old Jiang, can I have one?"
"I'll give it to you at cost price, don't say I'm not a brother."
"..."
The sexy lingerie area and the underwear area are next to each other. Jiang Qin came to the front and took a look, shaking hands and making claws: "If I do a good job of statistics in the future, I can even know which girls are the most generous and which city has the smallest men."
Young Master Cao Yao took a deep breath: "Is it true?"
"Of course, the small one can't force the big one, so data is really a good thing."
Jiang Qin came back to his senses, patted his stomach, and looked at Cao Guangyu: "I'm a little hungry."
Cao Guangyu waved his hand: "Let's go home and eat!"
"..."
Dad Cao and Mom Cao started preparing dinner at three o'clock in the afternoon, but they were not the only ones at home, there were also several other logistics company owners.
In the expansion of Hengtong Freight, these logistics companies that were originally in a competitive relationship were accidentally swallowed up.
This time Jiang Qin came from afar, and Cao's father also brought these people to meet Jiang Qin.
"I went to Cao's house for dinner. There was braised pork for dinner, and there was a young girl, but she was only eight years old..."
Jiang Qin sat at the dining table and typed.
Cao Guangyu glanced at him: "Are you reporting to Feng again?"
"What baby? Nonsense, we are just good friends."
"Who said baby? I said report!"
Jiang Qin put down his phone: "No, I'm writing a diary."
Cao Guangyu picked up the chopsticks, picked up the duck head of the sauced duck and put it in Jiang Qin's bowl: "Old Jiang, poke it and see who is stubborn."
"Stinky nephew, you don't respect your uncle at all."
At this moment, Feng Nanshu's message popped up.
"At my aunt's house, I had dinner. There were soybean pig feet and tiger skin chicken feet. I think you should want to eat them. Then I met relatives. There was no boy."
(Please give me a monthly ticket, please give me a monthly ticket!)