Chapter 412 The General Trend

Traffic is king.

Zhang Xiaobai is very unfamiliar with these four words.

In his consciousness, he only knows that content is king and channels are king. Content is actually a product, and channels are self-evident. The reason why he won a big victory in Ansu Province is because of these four-character mantras.

Zhang Xiaobai asked seriously: "Teacher, please explain to me!"

There is no coffee in the coffee shop, what Zhang Xiaobai wants is a glass of water, and Mr. Peng Cheng never leaves his body with goji berry water all year round.

After taking a sip of water, Peng Cheng said: "Traffic is king is a saying in the Internet age. Whether it is major portals, games or various clients, whoever has the most traffic will be the king! The so-called traffic is the user's !"

"In traditional industries, traffic is king. The meaning of extension or expansion is also to have many users, but in order to gain the recognition of consumers, a brand must be erected, which is what we call brand effect every day."

"It's not easy to make content, and it's even more difficult to make channels. Instead of doing this, it's better to start with the brand. When the brand is bright, it will naturally bring smiles!"

Peng Cheng smiled and asked, "Have you heard of Melatonin?"

Zhang Xiaobai smiled wryly: "How could I never have heard of it? When I turned on the TV, it was full of that advertisement, and I was sick of watching it!"

Peng Cheng suppressed his smile and said solemnly, "Think about it carefully? If you wanted to buy health care products for your elders, what would you buy?"

Zhang Xiaobai thought for a while, "It's probably melatonin!"

Peng Cheng nodded and said, "This is the brilliance of melatonin. The health care product market is huge. There was no outstanding brand before. It is melatonin that fills this area! This is the way of its success!"

"The bombardment of violent marketing, similar to brainwashing advertisements, has created a super brand in the health care product market, and the profits it brings can be imagined! Xiaobai, I suggest you take a look at the deeds of their boss when you have time! It's exciting enough !"

Zhang Xiaobai took it to heart and asked, "Teacher, how is the Internet industry doing now?"

Peng Cheng thought for a while and said: "After several years of rapid development, a huge bubble has formed. Now it is time to squeeze the bubble. After this stage, we will usher in steady development. At this time, what we have to do is to survive!"

Peng Cheng smiled and said, "Winter is coming! For whom does the bell toll? The spring is warm and the flowers are blooming for me!"

"No matter how big or small the company is, we can't escape the general trend, and only by following the trend can we have smooth sailing!"

Peng Cheng smiled bitterly. Although he is very optimistic about the prospects of this industry, who knows how long this winter will last? Who is sure that it can survive?

In the past two years, I have seen Internet companies close their doors overnight, and those former comrades-in-arms fighters went bankrupt in an instant.

Zhang Xiaobai shook his head, "Teacher, I really can't do this job, it's too exciting!"

Peng Cheng looked at him with playful eyes and said, "Don't talk too much, who can say what will happen in the future? The Internet age is bound to be the general trend, and future industries will also be integrated with the Internet. You can't avoid it. "

"The times are developing, technology is advancing, and people's lives and working methods will also change. Ten years ago, would you imagine driving a car? Can you imagine holding a phone and being able to talk to relatives and friends far away in the world ? What will the Internet bring? Let's wait and see!"

Zhang Xiaobai raised his thumb and said, "Teacher, I always feel that it's a pity that you don't become a teacher. Just this generous statement is enough to impress those college students in class!"

Peng Cheng said with a smile: "Your teacher is an excellent teacher at school, and a man of great power in the mall!"

Zhang Xiaobai winked and asked, "What about in love?"

Peng Cheng frowned and said, "Get out!"

Zhang Xiaobai laughed out loud.

He still knows a thing or two about Peng Cheng, Yao Yuan and Du Ruyue.

This teacher is good at everything, but it's just a sad relationship. Zhang Xiaobai has met Du Ruyue, and she is indeed an elegant and intellectual woman.

Peng Cheng suddenly asked, "Do you want to meet Lu Xiaoqiang?"

Zhang Xiaobai asked, "Is he here?"

Peng Cheng said: "It's not far from here. If you want to see him, you can let him come over. I think you should have an open-hearted conversation!"

After a pause, Peng Cheng said again: "After all, you two are my most promising students, and I don't want any unhappiness to happen between you!"

Zhang Xiaobai said: "It's gone, I have nothing to say to that person!"

Peng Cheng sighed, and didn't force it anymore. What Lu Xiaoqiang did back then was really too much. It was tantamount to stabbing someone in the back and expecting forgiveness?

"Lu Xiaoqiang is aggressive and has ideas, but he lacks your down-to-earth spirit, so I always feel that if you join forces, you will definitely make some achievements!"

"He's not living as he should. As soon as he got involved in the Internet industry, he relied on those creative ideas to gain the favor of capital, but once he entered the stage of actual operation, his shortcomings immediately appeared."

"In the past two years, he has stumbled a lot and failed many times, but one thing is good, this Lu Xiaoqiang who has been defeated repeatedly is really invincible!"

Zhang Xiaobai said angrily: "Cockroaches that can't be killed!"

Peng Cheng stood up with a smile and said: "Okay, let's go here, we have met and chatted a lot as old friends, you have yours and I have mine, I hope to see you next time, we will get better and better! "

Zhang Xiaobai stood up and said seriously: "Teacher, pay attention to your body!"

Peng Cheng shook the water bottle, "Every day the goji berry water is on it, and the body can't get over it. I suggest you get some too!"

Zhang Xiaobai frowned and said, "Farewell, I'm afraid of blood coming out of my nostrils!"

The two separated.

Back at the small hotel, Lao Yu was digging his feet and watching TV. On the TV was a column interviewing Zhou Zhou.

With a smile and a radiant face, he answered all kinds of tricky questions from the host cheerfully and humorously.

Old Yu said: "A person can really be changed by the environment. Think about how shy this girl was at the beginning? Whenever there was an interview, she would turn red in the face. Looking at it now, she seems to be a different person!"

The TV suddenly changed channels.

Old Yu frowned and said, "Mr. Zhang, let me finish watching!"

Zhang Xiaobai smiled and said: "A fifty-year-old man looks at the little girl every day, what have you become? Be careful, I will tell my sister-in-law to go!"

Staring at the commercial on TV, what Zhang Xiaobai thought was Zhou Zhou just now.

Not thinking of her, but thinking of her well.

There was a story, now it seems that there is no sadness or joy.

It was just an experience in my life. I want to thank her for appearing at that moment in my life, giving my ordinary life a different color.

I can't be a partner, I can't be a friend, but I still hope that you can live a better life, although it has nothing to do with me anymore.

That's why Zhang Xiaobai went to Peng Cheng and begged him to post the news.

After thinking about it, Zhang Xiaobai asked, "Have you finished washing your feet?"

Lao Yu wiped his feet with a towel, "It's over!"

Zhang Xiaobai stood up, "Go, go home!"