Chapter 863 Why Are You Here Again (4k)

Is the Christmas speech by the head of Yike great?

Average, so-so.

However, when his video was uploaded to YouTube, many friends from all walks of life who cared about Yi Ke immediately danced with his mood.

Mr. Fang said he was hesitant at first?

We are also very hesitant now!

Mr. Fang said he was very uneasy at first?

We are also very uneasy now!

Mr. Fang said he was in pain at first?

We are in pain right now!

Obviously, negative emotions are conductive. When the sales volume of 2.45 million units was announced, Fang Zhuo immediately made people immersed in experiencing the past emotions he kept describing.

The worst thing is that we have to experience it together on Christmas Day.

Regardless of counting the 245 pre-sales or excluding the 145 13 days after pre-sales, no one doubts the market popularity and consumer attitude of Mars, and all competing manufacturers are aware of Yike, a newcomer to the industry. The first product launched by a mobile phone company is a hit!

Don’t talk about whether it is radical or not, whether consumers accept it or not. Such topics should be stopped and discussed instead about how to deal with an industry disruptor and how to follow the trend of the industry.

On the evening of December 25, Kallasvuo, the head of the Finnish giant Nokia, was interrupted by a series of phone calls during the holiday, all of which were without exception about Yike's Mars sales.

The report on the phone was very serious and solemn.

Kallasvuo was also truly surprised by this data.

But he quickly regained his composure, directed his wife to share cinnamon cakes for the family, and then began to fry the salmon.

“It looks like we underestimated consumers’ urge for novelty.”

"Yike Company has made a good product."

“This is worth thinking about how to provide consumers with better mobile phones on this track that is opening up a new direction.”

Kallasvuo was surprised. He did not think that a hot-selling mobile phone could make Yike a life-or-death rival of Nokia. As for the comment that "the era of Nokia may be gradually passing" was even more funny.

He knew that the founder of Yike Company was young and energetic, and it was inevitable that he would be arrogant after owning a well-established mobile phone. However, this at best allowed Yike Company to sit at the poker table.

What is Nokia going to do?

Nokia just needs to be itself.

After a brief comment and response, Kallasvuo said the key sentence lightly: "Perhaps, we should hope that Yike will be more popular, so that we can more happily review its patents and get a higher price tag. ”

The patents Nokia has accumulated are extremely strong and almost impossible to circumvent.

Regardless of whether it is Yike who created a Christmas surprise or Apple who released a mobile phone earlier, they must accept the patent gaze from the Finnish giant.

Just after the leader gave his opinion, the two players who entered the game from the direction of touch-screen mobile phones were taken seriously by Nokia Legal Affairs, and they planned to seriously weigh them when they came back from the vacation.

However, Kallasvuo is confident enough to regard Mars as a Christmas surprise, while more people are shocked by Christmas!

Jobs was in the United States and knew the news about his competitors earlier than Kallasvuo, and he felt heartbroken earlier.

He found that Fang Zhuo was really able to bear his temper.

The pre-sale sales are so good, I have to hold back and say nothing!

Now we have to choose a holiday day to make people uneasy!

Apple's iPhone sales are now 2.86 million units, still ahead of the 2.45 million units announced by Yike. Moreover, the European market only provides sales of 340,000 iPhone units, which also means that the iPhone will be sold in the single US market within half a year. Sales volume of 2.52 million units was achieved.

Is this a bad grade?

Not only is it not bad, it is actually excellent.

However, it was not only difficult for Jobs to feel a sense of accomplishment, but also the operator AT&T called him at noon on Christmas Day.

"Hey, Steve, did you watch Fang Zhuo's great speech?" Stephenson, the newly appointed CEO of AT&T this year, said today's news when he got on the phone.

"If it's Fang Zhuo's boastful speech, I didn't watch it." Jobs didn't want to appear too serious.

Stephenson went straight to the point: "When the sales volume of a 3G touch-screen smartphone reaches 2.45 million units within 15 days of its release, no matter how much he brags, I am willing to applaud him."

Jobs said unceremoniously: "The iPhone could have had better sales, but your operator rejected my request for 3G!"

The iPhone is great, but it's just a 2G phone.

Jobs often believed that this was an important factor that was weighed and compared by consumers, and this was determined because of the strong will of the operators.

"This is a matter between you and Cingular, and between You and Stan." Stephenson said calmly, "I just think from my perspective that the iPhone should be more competitive."

Stan, the CEO of operator Cingular, had a good relationship with Jobs. It was he who decided to cooperate with Apple in the first place. This relationship fell on AT&T with the acquisition.

The one who calls the shots on the operator front is undoubtedly Stephenson, who only took the stage in May this year.

There was a slight silence on both sides of the call.

Stephenson added, "Even if Cingular rejected iPhone's 3G, why couldn't you insist on it?"

Jobs was so angry that he laughed. Cooperation with operators is extremely difficult, and now it's okay to say anything.

Stephenson mentioned Apple's competitors again: "Fang Zhuo started with much fewer chips. I don't believe he didn't insist on major decisions such as 3G and touch screen. Otherwise, why would he frequently mention the pain and anxiety in his speech?"

Jobs stopped laughing and said coldly, "That may be because he has better operator partners."

Stephenson raised his voice: "Steve, I think everything has a reason. Instead of blaming, it's better to reflect, just like, why Schmidt is unwilling to serve as an Apple director, but is very happy to join the Yike board of directors?"

"He was driven away by me." Jobs said disdainfully.

Stephenson said repeatedly: "Okay, okay, I believe it."

In the face of sales, the two partners blamed each other, black turned white, and white turned black again.

But after all, there is still the US market for iPhone in front of them.

After the argument, the two men resolved their emotions and returned to rationality.

"iPhone needs to be more competitive, needs 3G, and needs to better meet the needs of consumers." Stephenson gave the view that AT&T had held an internal meeting, and everyone believed that the iPhone still had great potential.

"iPhone can be better, and it will be better soon." Jobs was both confident and committed.

Before Stephenson hung up the phone, he only said one sentence: "Fang Zhuo had previously contacted AT&T, but we rejected him."

He didn't say more.

Business cooperation can be rejected and restarted naturally, and past opponents can also become future partners.

Jobs didn't argue again, he knew this, but he also knew that T-Mobile, which cooperated with Yike, had a period of exclusivity, which was difficult for operators of AT&T's size to accept.

What's more, the sales of iPhone are really not bad, it's just... Mars' sales are better.

That afternoon, Jobs finally took time out of his vacation to convene a high-level meeting within the company, focusing on the release date of the next generation iPhone. Under the current circumstances, the launch originally scheduled for June must be brought forward.

January is too rushed, March is a time worth considering.

3G must be launched, front camera must be launched, and Apple Store must also be launched.

After the meeting, Jobs reviewed the four nodes of competitor Mars, the launch in June, pre-sale in October, release on December 10, and 2.45 million sales on December 25, and felt that the intensity was getting higher and higher.

Increasing the intensity, increasing the confrontation, the situation suddenly became very different!

…

Yike’s Christmas sales of 2.45 million were reported back to China. This news was like an old cow going to the field, plowing the hearts of all good friends!

What? Just plowed 13 days ago? Why is it coming again?

This is normal. How can a cow plow the field only once?

The first to feel the various negative emotions that Mr. Fang kept talking about was Ma Huateng, a cross-industry competitor.

The better the sales of Yike Mars, the stronger his bad premonition.

After these days of discussion and research, Ma Huateng, from the perspective of an outsider and the judgment of a business tycoon, first determined that domestic manufacturers may not be able to beat Yike.

Secondly, he noticed many signs of Yike's launch and warm-up in China.

For a long time, Yike, whose market focus has gradually shifted to foreign countries, has always left a hazy impression in China, because the so-called music copyright cannot be played in the domestic environment.

But this does not mean that Yike has no experience in the market, nor does it mean that Yike lacks elite soldiers and generals. On the contrary, the scene that swept the domestic music player market a few years ago seems to be coming again.

This time, Yike has more funds and stronger resources.

Ma Huateng re-read the news that Yike won the sponsorship of CCTV Spring Festival Gala, and felt that the domestic mobile phone industry was about to storm. Looking at those laughing domestic manufacturers, he wished that they would come to him one by one to give him a lecture.

Mr. Fang is coming!

Mr. Fang is coming! !

However, according to the news he received, some manufacturers noticed the sales of Yike Mars and were indifferent. Come on, come on. If the sky falls, there will be someone to hold it up. Lenovo Mobile is not panicking, so why should I panic?

The sales of 2.45 million made Penguin determined to try to support or cooperate with Yike's competitors in advance.

The factory built-in is more basic than the Internet search, information, and communication.

Such traffic entrances cannot be controlled by competitors.

Fortunately, there is one thing that comforts Ma Huateng. The Android system is open source. Even if Android is really successful, domestic manufacturers can try to follow up and get a share. There may be a lot of room for operation in this process.

On Christmas Eve, the floor of Penguin's president's office was brightly lit.

Although President Fang and his Mars have not yet arrived, the Penguin executives who have cooperated and competed with this person have noticed a dark cloud floating in the sky.

"I never thought I would feel such a huge threat on my mobile phone." Ma Huateng looked at the night view and sighed.

"It's not the threat of the mobile phone, it's the threat of Mr. Fang + the mobile phone. It's hard to say which one is more deadly." Xu Chenye has been correcting his cognition since the 12th. It took 13 days to correct it. "But fortunately, his threat has been revealed."

Ma Huateng didn't speak. A thought suddenly popped up in his mind. Revealed? Is it a good thing?

Mr. Fang doesn't even want to pretend?

The situation seems to be more dangerous.

...

"Come on, come on, I propose that this glass of wine be toasted to our Mr. Schmidt. Without him, there would be no Android, and there would be no current achievements of Yike."

"Schmidt did three things, and I am very grateful to him."

"He just helps, helps, and insists on helping!"

"I want to toast him with this glass of celebration wine of Yike Mars!"

"This is the head of our iron triangle, the head of Google, the external director of Yike, Schmidt!"

Because Christmas is a major Western holiday, the celebration banquet of Yike Mars was not held on the 25th, but on the evening of the 26th.

Fang Zhuo praised Google's Schmidt's contribution in a warm atmosphere, showing his extremely close relationship with him.

Schmidt drank the toast with a smile on his face, and he also toasted a glass of wine in return, and said to the guests of the banquet, which was not large but full of food, with a smile: "Mr. Fang showed his oriental humility at this moment. Mars is the light of Android, and Mr. Fang is the soul of Mars. Yes, soul, Yike's products finally have souls!"

There was a burst of laughter at the banquet. Many people knew that Jobs commented that Yike's products had no souls in the past.

"I admire Mr. Fang very much. Without him, there would be no Android and Mars today. I hope our friendship can last until the moment I see God." Schmidt smiled and said, "Let's put it this way, my future epitaph will read 'Here is Mr. Fang's good friend, who made a little insignificant contribution to Yike Mars'."

At such a moment of celebration for Mars, Schmidt's humorous words made many people laugh to tears.

This was a celebration party, and also a communication meeting attended by many small and medium-sized operators.

Yike Mars is limited by T-Mobile's strength in the United States, and most of its sales are only in cities where it can provide 3G services. However, there are many small and medium-sized operators in different states in the United States, and their policies are also different.

For example, AT&T has Apple, Verizon chooses LG, and Sprint supports Motorola. Operators like them want to participate in the competition more actively because of T-Mobile's exclusivity period.

However, small and medium-sized operators have seen the explosive trend of Mars and do not think they have the ability to copy it, so they have taken the initiative to stick to it.

Half a year is half a year. If this generation of Mars cannot be obtained, the next generation can be laid with Yike in advance.

The celebration banquet was very pleasant, and some potential intentions were also well communicated, which made Fang Zhuo very satisfied.

Yike Mars is still selling in stores and Amazon. Although there is a more obvious decline after Christmas, the overall trend is still healthy and benign.

These have brought relief to Yike Company, increased confidence and different status.

Five days later, Mars sales increased by another 470,000 units, bringing the total sales to 2.92 million. Although it was a pity that it did not break through 3 million units on the first day of the New Year in 2008, it was not far away.

On January 1, 2008, Fang Zhuo updated his Weibo, which had not been updated for a long time.

"The new year is coming, everyone should work hard!"