Chapter 857 Mars's Million Sales (5k)

New York is already a bustling night with lights and lights.

"Schmidt really said that?"

When the recording of Yu Hong's response to the mobile phone brand LG ended and she heard Mr. Fang describing her exchange with the CEO of Google, she couldn't help but wonder. Schmidt had met several times, and even if Mr. Fang brought her to the door that time, it was still pretty good. Such grace.

Fang Zhuo nodded.

Yu Hong thought of a possibility: "Did Schmidt say Do it? When you listened to English, your mind automatically translated it into your native language and added some personal characteristics, turning it into killing LG?"

Translation should be honest and elegant, but sometimes personal emotions and self-understanding are also included. Will it be different because someone is too vicious?

Fang Zhuo sighed, feeling a little sad: "Xiao Yu, don't think too bad of me and too good of others. How can I not know who Schmidt is? I can smell it even from three miles away." The bad water in his belly."

He once again gave strong proof: "He is not talking about Do it, he is talking about Fuck LG. Do you think there is something wrong with my description?"

Fuck LG!

Yu Hong understood that Mr. Fang's English proficiency was indeed good, and he was worthy of being a man who used Selfy accurately.

She explained: "No, Mr. Fang, I just didn't expect Schmidt to have such decisive business leadership charisma like you."

What is charisma in business leadership?

Unite your partners and defeat your opponents!

"After all, he is the CEO of Google. It is not easy to pull Sergey and Larry along. I am quite wary of Schmidt, especially since I learned last time that he has a close relationship with the U.S. defense." Fang Zhuo believes that he must be serious. To clarify his attitude, because Xiao Yu is in charge of the US market, the two of them must be on the same front.

Yu Hong nodded silently when she saw Mr. Fang's sharp eyes that rarely showed to her.

Fang Zhuo's eyes softened and he continued: "LG thought it was in the Android camp with Verizon this time, but I didn't expect to choose Symbian. I think Symbian is not possible, but Schmidt attaches great importance to it. Our patents on touch screens, especially multi-touch, are killer patents.”

He repeated the positioning.

Killer patent, Killer Patent.

"But our patents are certified and effective in the United States through the Paris Convention. I am not worried about the European side. I am more worried about whether there will be unexpected situations with the Patent and Trademark Office here in the United States." Fang Zhuo frowned and said, "I pay attention Patents here have been overturned from time to time, and the patent review process is extremely long.”

Yu Hong knew where Mr. Fang's worries came from.

Yike applied for a patent in China, and then passed the Paris Convention for global patent certification. For example, multi-touch is targeted at capacitive screens and was successfully approved in the United States.

However, FingerWorks, a company acquired by Apple in 2005, also has a similar patent, but it is more general and does not describe capacitive screens as specifically as Yike.

This is a potential source of disputes, given the additional influence of directors like Apple's vice-boss.

"Furthermore, once a patent war starts, it will be fine for LG, but it will be a loud reminder to giants like Nokia." Fang Zhuo said with a smile, "Nokia's accumulation is too strong, and it will be difficult to fight a patent war. "

Yu Hong nodded. Indeed, it was the dominant company in the industry, and patent wars were difficult to fight.

Now, we need to create a star product first, and use its effects and the chips in our hands to do things behind the scenes, including the patent cross-licensing Pro Alliance jointly established with Google, all of which are preparing for deeper competition.

These behind-the-scenes are complicated, but Yu Hong has confidence in the company and Mr. Fang.

Yike Mars started by selling 1 million units.

…

On the second day after the launch of the Yike mobile phone, queues at stores of major operators in the United States and Europe continued.

Many users who previously chose express delivery have been affected by the popularity of the Internet and have canceled the door-to-door mode and actively go to stores, hoping to get their mobile phones as soon as possible.

According to T-Mobile's estimates, this batch of pre-sale models can be digested within 4 days.

Many media were surprised by the launch of Yike Mars and reported on the queuing phenomenon. More influential online bloggers gave evaluations of Yike Mars after careful exploration and comparison.

Among them, TechCrunch, a technology blog that has analyzed Yike’s press conference before, has the greatest influence.

TechCrunch founder Michael Arrington personally recorded a video to share his experience of using Yike Mars.

"After waiting for more than 5 months, I finally got the 3G touch screen smartphone Mars sold by Yike."

"This mobile phone, which is advertised as having unique features in the world, shined with a different brilliance from the first second I opened the phone box!"

"I have to say that as a pre-order user, I would inevitably have many of the same worries as everyone else before getting the phone. A phone made of glass must be easily broken, right?"

"When I got it, all these worries were immediately forgotten because... it's really beautiful!"

"Mars canceled the physical buttons and even refused to retain the Home button like the iPhone, giving us a complete 3.7-inch screen. What I am holding in my left hand is Nokia's N95, and its 2.4-inch screen is put together for comparison..."

"The body of the N95 is made of engineering plastic, and the back is made of soft rubber."

"Just judging by the feel, the feeling of holding the two phones together is simply not a product of the same era!"

"I can somewhat understand why Yike insists on using such glass materials."

"Forgive me for praising the texture of Mars so much. The last time I praised the metal texture of the iPhone, I was soon troubled by the latter's signal problem. After a day of use, Mars has not encountered this problem for the time being."

"The texture brought by the glass body, I really recommend that other mobile phone manufacturers quickly follow up."

"I am still willing to continue to praise the texture of Mars, but I have to talk about its front camera."

"But, what else can I say?"

"The crash of Facebook's European server not only proves that Facebook's budget in Europe 's stinginess also proves people's pursuit of self!"

"Mr. Fang's word Selfy is very good. It can be traced back to the ancient Scottish word "self-centered" in the 17th century. Hey, isn't self-photographing about being self-centered?"

"I can almost assert that the self-photographing of the front camera will profoundly change the habits of mobile phone users and the designs of mobile phone manufacturers!"

"After just one day of use, I must come to such a conclusion and must be faithful to my inner judgment."

"Because it is really too convenient!"

"Oh yes, YouTube, Facebook, and Twitter are also convenient. These three mobile software have built a framework of video, social networking, and media. I suspect that I will spend more time on my mobile phone in the future."

Arlington showed his use of the three software one by one with great interest, and also showed the excited speeches of users on the three platforms.

He said with great appreciation: "Yike only claims that its front camera is unique. In my opinion, its Internet application framework is also a unique convenience in the world, which greatly facilitates our users."

"And to explore the root cause, the system installed in this phone has such an effect."

"It has a software called Android Store. I tried to download the recommended applications in it, and once again sighed at the convenience. In addition, the application of the signature mechanism of Symbian is already very backward!"

"I think the idea of ​​this phone made by Yike is not only to compete with mobile phones on the market, but also to think about how to explore and meet user needs."

"I highly recommend the first mobile phone launched by Yike Company, and I look forward to its next one."

"And after the recommendation, I want Talk about its shortcomings. "

"As a technology blogger, I have almost all mobile phone products on the market. I used an iPhone for five months. It is very similar to Mars in positioning. It is said that many parts come from the same supplier. "

"I want to say objectively that as a touch-screen mobile phone, the touch-screen experience occupies a great deal of the user's experience time. iPhone is better than Mars in this respect. "

"But when I want to take a selfie, when I don't have wifi and want to watch videos, in the future, when I want to use Amazon shopping without getting up from the sofa, should I use Mars or iPhone? "

"Arlington shrugged: "I can only choose Mars."

"He leaned forward and knocked on the camera lens with his hand.

"Dong Dong Dong, Jobs, we want 3G!"

"Dong Dong Dong, Jobs, we want front-end!"

"Dong Dong Dong, Jobs, Jobs, do you hear it? You have fallen..."

"Snap.

The notebook was covered.

Jobs obviously heard it.

Not only did he hear it, he was also impressed.

Some people have already sat down in Apple's conference room. They happened to hear Arlington's affectionate shouting to Jobs, which made them feel a little embarrassed.

Today's meeting is to discuss the competitor that was released two days ago.

Since that press conference, Apple has conducted a lot of research and analysis on Yike products.

As a result, in order to really see the online popularity and reality of the release, they had to have another meeting chaired by Jobs himself.

The content of the meeting was not complicated. It would discuss whether to make improvements to the iPhone released next year.

According to the original plan, the next generation of iPhone will be released around June next year, mainly adding 3G functions, changing the metal back shell to improve signal problems, and will also be launched on the Apple Store to increase the use of applications.

Now, what lies before everyone is whether to learn from Mars.

First, whether to add a front camera, which means changes in the internal design.

Second, whether to change the screen size. Yike has done a lot of publicity work with the extra 0.2 inches of 3.7 inches.

Third, whether to use a glass body to replace the plastic design next year.

Fourth, based on this year's situation, whether to add pre-sales and optimize online marketing next year, and how to conquer the European market.

So far, iPhone has sold 2.3 million units in the US market and only 250,000 units in Europe, which is a big problem.

In particular, Mars seems to be thriving in Europe with Deutsche Telekom's channels, which is a very unfavorable signal. Apple's stock price has fallen in the past two days due to the popularity of its competitors.

Jobs talked about the sales of iPhone.

In fact, for a new mobile phone, the total sales of 2.55 million units are already very good, and the Christmas season is also a peak sales season.

However, under the popularity of competing products, this is somewhat bleak.

"Yike has not announced its pre-sale sales so far. A large part of its current offline sales is due to the collection of pre-sale mobile phones. This is a big bubble, I think..."

The speech of Apple's marketing director was interrupted by Jobs's waving.

Jobs saw the latest news push on the notebook of his colleague on the right-Yike announced the sales of mobile phones.

He interrupted the meeting process, pulled the notebook closer, and clicked on the message.

-Yike announced that the sales of Mars exceeded 1 million units!

"Since the release of Yike's mobile phone on December 10, as of 3:30 pm on the 12th, in just two days, Mars sales exceeded 1 million."

"Does this mean the advent of the touch-screen mobile phone era?"

"Is this a challenge from the Android system to the mainstream mobile phone system?"

"Yike Mars is still going on."

In just two days, even though they knew there were pre-sales, when the number of 1 million really came into view, Apple executives including Jobs were shocked!

The conference room was silent!

Just like Apple is waiting for Christmas sales, Yike Mars will inevitably greatly increase sales around Christmas.

Apple is working towards 3 million, when will Yike reach 2 million? And, will Yike reach 3 million before Apple?

There is also a European market over there!

Jobs allowed his colleagues to return to the meeting after intensive discussions.

This time, the decision was made quickly.

Jobs personally made the decision: "Add a front camera."

This means changes in appearance and interior, and part of the design needs to be overturned.

As for the screen size, he was still hesitant. The 0.2-inch difference should be enough to make up for the user's scrutiny with the smoothness of the system.

If even the screen is matched with Yike, wouldn't it become Apple Mars?

Jobs gradually finalized the content of the meeting and would urgently negotiate with European operators, no longer insisting on the original high share, and strive to improve competitiveness in Europe and make up for this shortcoming.

The meeting lasted a long time and the atmosphere was very solemn.

When Jobs returned to the office, he couldn't help but open his laptop to see the feedback on Yike's sales on the Internet.

However, as soon as he opened YouTube, he was pushed a video from Fang Zhuo, the head of Yike.

"Mars has sold over 1 million units, which is of course a result of consumers' love. I am very happy that our first mobile phone has been recognized."

"I once promised Jobs that I would give him the 1 millionth mobile phone."

"The one I am holding in my hand is the gift that will be delivered by Amazon Logistics."

"He will definitely like it. We are in healthy competition."

"By the way, Amazon will launch its Android software application before Christmas, and you can use Mars for mobile shopping on Christmas."

"Also, the Android system will be upgraded tonight, and we have carefully prepared a fruit killer Easter egg for everyone."

Jobs watched the video with a gloomy face, and felt that the smile in it was particularly dazzling.

Do you look familiar?

Who wants your phone?

If you want it, you will buy it yourself!

Jobs glanced at the Mars on the table and suspected that Fang's Easter egg was targeting him. Fruit killer? Wrong name? Apple killer?

After years of fighting, Fang Zhuo's heart is best known by Apple.

...

Coincidentally.

When Apple first learned that Mars had sold over a million units, the Finnish giant Nokia was also forced to get the news.

Nokia's head, Olli-Pekka Kallasvuo, was interviewed by a reporter over the phone.

He heard what the reporter on the other end said and repeatedly suspected that the other party had said the wrong data.

"What? What? In a few days? Yike's mobile phone sales exceeded a million units? A million units? Which million units?"

The reporter said with absolute certainty that, yes, the sales exceeded a million units, and it was a million units for Mars in two days! It was the mobile phone company of Fang Zhuo, the world's richest man, that was on the rise!

Kang Mingkai was shocked.

Is this the mobile phone that was regarded as a touch-screen toy?

Is this the unknown new player in the industry?

Is this that, that... small mobile phone manufacturer that will infringe Nokia's patents?

You might as well say that Yike acquired Samsung overnight and changed all its names!

It was 9:30 p.m. in Europe. Kang Mingkai hurriedly ended the interview, convened his subordinates, and got a brief report. Only then did he know that there was a "minority" thing.

Kang Mingkai knew about the pre-sale and the two-day pre-sale, and finally breathed a sigh of relief.

However, this still attracted attention. Users are so attracted by the front-facing camera? This is worth careful study.

Kang Mingkai muttered about the two-day million, thinking that this pre-sale was a slightly interesting routine.

Almost at the same time, Lowell, the head of Verizon, who had announced a partnership with LG, looked at the news on the computer and fell into contemplation and hesitation.

Yike's two-day million mixed with pre-sale is also impressive.

However, South Korea's LG is a well-known brand, and it is equipped with the Symbian system with the largest number of users in the world. Moreover, LG has released two capacitive screen products.

In addition, it has its own users and channels in the United States.

This is not a loss, right?

How can such a combination lose?

Lowell stared at Yike's news for a long time, thinking that he wanted to send his congratulations to Yike out of grace.

He dialed the number of the head of Yike, and as soon as he got through, he heard a very noisy background sound on the other side, and it seemed that a celebration party was being held.

"Congratulations to Yi Ke and Mr. Fang on their great success." Lowell took his time and showed his magnanimity.

Before Fang Zhuo was about to speak, champagne was opened next to him, and even Schmidt's "FFFFF..." rang out.

"Cough, Verizon, Verizon, shhh."

Lowell heard Mr. Fang’s reminder to others on the other end, followed by a formal reply.

Fang Zhuo smiled and said: "Thank you, this is just a small step for Yike."

Lowell thought the next sentence was "but it is a big step for the mobile phone industry."

"I hope to still receive your call before Christmas." Fang Zhuo said clearly amidst the celebrations of colleagues and partners, "then we can wish each other a Merry Christmas."

Lowell understood the meaning, exchanged a few pleasantries, and ended the call.

Christmas?

Two million?

impossible!

Lowell was in a haze. There were only 13 days left. Can you sell nearly 80,000 units in one day? If you can produce one million units in 13 days, I will eat LG’s mobile phone right then and there!

Impossible, impossible, absolutely impossible!

LG, LG, you have to stand up! Stand up! !