Chapter 95 Packaging Design
"Yin Xiu, take a look at this product packaging style designed by me and Shining, what do you think?" Ji Xueqing called Yin Xiu over and showed Yin Xiu the packaging sample designed after discussing with Jiang Shining.
On the table is a set of packaging design drawings that have just been printed out, and the laptop on the side is also running the drawing software, which is a very fashionable design of the bottle.
Yin Xiu glanced at the drawing on the computer, then took the drawings handed over by Ji Xueqing, and looked at each one roughly.
Ji Xueqing had specialized in designing for a period of time before, and Jiang Shun had also dabbled in this aspect. Coupled with women's natural keen sense of fashion and beautiful products, I have to say that the packaging they designed looked pretty good.
"This squeeze bottle is used to hold the scar removal solution, right?" Yin Xiu asked, pointing to the bottle's appearance on the computer.
Ji Xueqing nodded, "Well, that's right. It's more appropriate to pack the scar remover in a squeeze bottle. In terms of the appearance of the bottle, I think it's fine."
"Yeah." Yin Xiu replied, "Just use the bottle you designed for the scar removal liquid. As for the carton of the outer packaging, you can change it a little to make the whole design more concise and elegant."
Ji Xueqing looked at the drawing on the top of Yin Xiu's hand, which was marked as the outer packaging carton of the scar remover.
Yin Xiu responded, took out another blueprint in his hand, placed it on the table in front of him, and said, "Is this drawing a bottle used to hold beauty pills?"
"Well, yes." Ji Xueqing replied.
Yin Xiuduo took a look, pondered for a moment, and said, "I think we can use a more delicate and small porcelain bottle for the bottle of beauty pills, which will look more elegant and high-end. It is also more in line with the positioning of the beauty pills itself, on the packaging. It makes people feel a kind of ancient rhythm, so it is more suitable for the 'ancient prescription beauty' in the marketing promotion..."
It's not that Ji Xueqing and Jiang Huan's designs are bad, but Yin Xiu feels that the bottles they designed have lost a bit of their primitive charm and have a slightly stronger sense of fashion.
This is not so in line with the marketing promotion of 'Ancient Prescription Beauty' that was discussed with Ji Xueqing before.
Now that Yin Xiu is a major shareholder of the company, Ji Xueqing naturally attaches great importance to his opinions and views. Wen Yan couldn't help but carefully looked at the drawings she and Jiang Huan designed. At the same time, he roughly imagined the appearance of the porcelain vase mentioned by Yin Xiu, and made a simple comparison in his heart.
"Yin Xiu, can you roughly draw the appearance of the porcelain vase you have in mind?" Ji Xueqing asked.
Jiang Huan also interjected, "Yes, your opinion seems to be very good. It just so happens that Yangyan Pills are pills, and use the delicate small porcelain bottle you mentioned as a container. It should really feel more atmospheric and upscale.”
Yin Xiu suddenly said, "Wait a minute, I'll come over to get something..."
"Oh."
Ji Xueqing and Jiang Shun looked puzzled as Yin Xiu got up and ran to his room.
After a while, Yin Xiu quickly came over, but he already had one more thing in his hand. It was a very delicate jade bottle about the size of two fingers.
This jade bottle originally contained a few spiritual pills. Just now, Yin Xiu went to his side to take out the jade bottle from the storage ring and temporarily vacated the spirit pills inside, and only brought the jade bottle to give Ji Xueqing and the others took a look.
"It's just like this jade bottle in appearance. On the surface, you can design some patterns and patterns that match the positioning of the beauty pills..."
Yin Xiu said and put the jade bottle on the table in front of Ji Xueqing and Jiang Huan.
Ji Xueqing and Jiang Huan had long been attracted by the exquisite jade vase, Jiang Huan said with surprise: "Yin Xiu, this jade vase is so delicate! Besides, this jade color and texture, it is rare to see the finest jade! "
The jade bottle that Yin Xiu used to hold the elixir was naturally not bad.
"Yeah." Yin Xiu nodded lightly and said, "Anyway, you should design according to the appearance of this jade bottle. As for the size and specifications, it is estimated that one bottle can hold more than ten beauty pills, which is too large. It’s unnecessary, and it loses the delicate and small feel.”
"That's right. I plan to have eight or ten pills for a bottle of beauty pills at most, not too many." Ji Xueqing replied.
Jiang Huan made an opinion, "I think it's better to pack seven pills per bottle. Isn't the dosage of beauty pills just one a day, a bottle of seven pills is good from Monday to Sunday, hee hee!"
"That's fine, anyway, Xueqing, you can do it as you please." Yin Xiu nodded.
Ji Xueqing replied: "Okay. Let's put seven in a bottle. What about the scar remover? How much do you think a bottle of scar remover is appropriate?"
"I think a bottle of 20 to 30 milliliters is enough, and good things have to be more expensive, not too much. Besides, your scar remover is so effective, there are 20 to 30 milliliters, as long as there is no What a large area of scars, it's enough..."
Jiang Huan interjected.
"Well, that's true." Ji Xueqing nodded in agreement and said, "If a bottle of scar remover is too much, our price will inevitably be higher. And the average person only has a little scar. The effect is that it doesn't take that much amount at all, and a bottle of scar removal solution is controlled at 20 or 30 milliliters is just right."
Yin Xiu had no objection to this and said, "That's it."
"By the way, your scar remover and beauty pills are so effective. You'd better find someone to design a special anti-counterfeiting logo, so as not to be impersonated by some fake goods in the future and affect your reputation." Jiang Shun suddenly said. .
Yin Xiudao: "Well, this is true."
More than a month after coming back, Yin Xiu has some understanding of the proliferation of counterfeit and shoddy products in today's era, and he is very clear that what Jiang Shun said is necessary to guard against.
"In this way... I will get an anti-counterfeiting icon in the past two days. At that time, the anti-counterfeiting icon will be printed on the outer box and the bottle."
Ji Xueqing said: "Then, should the anti-counterfeiting icon be printed directly by the manufacturers who help us produce the packaging boxes and bottles, or will it be printed separately when we come back? In addition, if this anti-counterfeiting icon is not to be copied and forged, there must be some unique anti-counterfeiting measures. Just be in there..."
Ji Xueqing had some doubts.
Yin Xiudao: "Don't worry, the anti-counterfeiting icon I made ensures that no one can copy and forge it."
"The anti-counterfeiting icons on the boxes and bottles naturally have to be printed on our own equipment to make people feel at ease. I will fix the equipment for printing anti-counterfeiting icons."
Now that Yin Xiu said so, Ji Xueqing no longer had any doubts, nodded and said, "Okay, I'll leave it to you."
"Don't worry." Yin Xiu smiled.
This anti-counterfeiting icon Yin Xiu already has a general idea in mind.
In fact, it is very simple, just come up with a simple pattern of the formation structure. At that time, the laser engraved equipment will be 'modified', and a little spiritual energy will be automatically injected into the icon structure of the magic circle, so that the icon can emit a faint light, which can play an anti-counterfeiting effect.
Yin Xiu did not believe that modern technology could completely replicate and forge the shimmering light emitted by the magic circle injected with spiritual energy.
Maybe someone can forge the structure of the magic circle, and even make the circle icon glow, but the color, brightness, softness, etc. of the light cannot be exactly the same.
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Finally, the score is strong, Sahua~<