Chapter 180: Received a Commercial Order

At noon, Han Sanye invited Yang Lingyue to have lunch in the cafeteria of China Film Academy. Yang Lingyue said that his girlfriend was still waiting.

Han Sanye understood this very well and told him to create well. Although China Film Academy invested in "The Last Race", it would not interfere.

Yang Lingyue refused and said that he needed help.

Then Han Sanye told him to get out.

He left China Film Academy alone and wanted to have lunch with Yu Li. He called and was told that she went to Huairou, and Liu Hong from the HR department went with her.

"Sister Zeng called me and wanted to meet several vice presidents in the film and television industry." Yu Li said so.

"Oh, send me the list of personnel and information later." Yang Lingyue replied.

"I know." Yu Li said happily.

Yang Lingyue had to go back to school to eat a bite and continue his class in the afternoon.

Halfway through, Zhu Yilong led a group of people to find him.

"Director, this is Mr. Han from Xingchen Advertising Company."

Zhu Yilong's address to Yang Lingyue has never changed, saying that this is his first screen debut and the first director he has met.

"Director Yang, hello, hello, I am Han Fu, this is my business card."

The 1.6-meter-tall, about 30-year-old, smart-looking flat-headed man said with a smile.

"Hello, Mr. Han, what is this?" Yang Lingyue asked after taking the business card.

"It's like this..."

Han Fu explained his purpose, which was to find Yang Lingyue to be the director of the commercial. After Zhu Yilong finished shooting the MV of "The Wind Rises", his clean and handsome appearance was very popular with advertisers, and he was almost becoming the advertising prince of Beijing Film Academy.

This time he came to find Yang Lingyue to shoot an advertisement for a women's oil-removing cleanser, which should be interesting.

"What is the budget for the advertisement? Where will it be released?" Yang Lingyue asked curiously.

Zhu Yilong was a little embarrassed. He didn't know why he agreed to be the matchmaker at that time. Yang Lingyue was not short of money, and he was also the winner of the short film award. Although Han Fu was happy to pay.

"It's mainly for the Internet and TV late night slots, about one and a half minutes, and the budget is 50,000." Han Fu gestured.

Yang Lingyue glanced at Zhu Yilong, and Zhu Yilong was even more embarrassed.

"80,000, I'll take it." Yang Lingyue also gestured.

"Student Yang, the brand only offered 50,000 because of your reputation, 80,000 is definitely not acceptable." Han Fu waved his hands repeatedly.

"Okay, Mr. Han, I don't bargain. When I buy clothes, I will give them the price they ask. So you can look for other students. There are several good ones in our class." Yang Lingyue said with a smile.

Hiss, if I find someone else, I can't even spend 50,000.

"Well, this is the brand's request, Director Yang, take a look first, and then I'll talk." Han Fu said.

Yang Lingyue took it and took a look. First, there was a long product introduction, which was like the copywriting on the details page.

The requirements can be summarized as follows:

"To achieve a surprising result, the relationship between the creativity and the product itself needs to be considered.

The content should be clear and well-organized to ensure effective dissemination of information.

The video should be widely applicable and should be disseminated on multiple platforms.

Focus on emotional resonance and establish an emotional connection with the audience through the story behind the product or brand.

Emphasis on visual aesthetics, attracting the audience through exquisite pictures and unique color matching.

Clearly define the brand positioning and integrate elements such as brand concept, product features and market positioning into it."

Yang Lingyue was so happy to see this. This is a universal requirement.

It turned out to be a small advertising company. 80,000 is indeed a bit harsh, but Han Fu can also make money.

"Okay, I'll write a case later and let Yilong contact you." Yang Lingyue said.

"Okay, this is the best. Your plan is outstanding, so it will be more appropriate for me to discuss it." Han Fu smiled.

Han Fu then said goodbye and left.

"I'm sorry, director." Zhu Yilong said apologetically.

"Hey, what are you talking about? You are bringing me work, and I have to thank you, seriously." Yang Lingyue smiled.

Yang Lingyue was telling the truth. Now that the director's studio has been established, they have to think about making money. What's wrong with shooting commercials? Shooting commercials can train the team and save trouble.

The main thing is that it can make some extra money for the classmates who are favored by him. This is such a good thing!

So after the afternoon class, Yang Lingyue called the group of people who shot the MV to an empty classroom to gather.

Everyone was very excited. They could shoot again.

However, when Yang Lingyue said that he wanted to shoot commercials, except for the two photographers Liu Dapeng and Lin Le who looked normal, the others looked constipated.

"Lingyue, you have fallen!" Cai Chuyuan said with great sorrow.

"Yes, you are the Golden Bear winner, our banner, and our role model!" Wang Zizhao echoed.

"You are not short of money, why shoot commercials?" Du Xiaoyu also looked annoyed.

Wang Ni nodded, indicating that she agreed with the views of the above people.

"Hey? So many seniors are so happy to shoot an advertisement, what's the matter? Besides, Lingyue is not short of money, we are, this is to earn us extra money." Liu Dingye expressed a different opinion.

"Yes, yes, yes." Liu Dapeng and Lin Le nodded in agreement.

"I am not arrogant, but you are. Which freshman in the directing department can get an advertising order?" Yang Lingyue raised his eyebrows and said.

"Which freshman in the directing department can win the Golden Bear?" Du Xiaoyu immediately retorted.

"Yes, that's me. Don't talk nonsense. I have to win this job. I will produce the story, and Monkey and Xiaoyu are mainly responsible for the storyboards. Once the first order is given, there will be a second order. From now on, I will try my best to As screenwriter and producer, you take turns taking the lead.”

Yang Lingyue immediately took off the task and of course gave an explanation.

"If you put it like that, we will understand." Cai Chuyuan immediately changed his tone.

"Okay." Du Xiaoyu nodded.

"That's it? I'll wait for your story." Wang Zizhao said.

"I have a story now. It's simple, no need to take notes." Yang Lingyue looked at Liu Dingye and smiled.

Then Yang Lingyue told such a story:

"A couple who looked like students were riding a dilapidated 28-year-old bicycle on a beautiful road. Although it was a flat road, the boy was pedaling very hard, but the girl was not fat.

Finally, the boy looked back at the girl with sweat all over his head. The girl was a little embarrassed, but she still jumped out of the back seat of the car, walked not far away, and took out the paper from the bag. "

"Is this an advertisement for oil-removing facial cleanser?" Cai Chuyuan had a strange expression.

Yang Lingyue was speechless and said:

"Didn't you see me drinking water?

After the girl took out the paper, she began to wipe her face and then handed it to the boy. The boy was very happy and began to fold and twist it into a twist. Finally, a drop of oil dropped from the paper and fell on the bicycle chain. Of course, the bicycle chain was rusty. Repeat this several times. "

Is this a story?

This is a literary script. Except for the camera, Yang Lingyue directly broke down the plot and actions for several people.