The First Thousand Two Hundred and Forty-Eight Chapters Battle

Just as they were talking, the price had been directly raised from US$5 billion to US$14 billion. Originally, it was good to increase the price by no less than 100 million US dollars, but everyone added 500 million billion yuan, which made the price go straight up like a rocket.

When it reaches 18 billion US dollars, there will be fewer people competing, mainly among nnc and nbc in the United States, Mitsubishi TV in Japan, wab TV in South Korea, and CCTV in China. Other TV stations either have no strength, or the signal does not cover Asia, and can only watch them compete.

"18.5 billion"

"19 billion"

"Two billion" ................

Seeing that the price increase seemed to be slowing down, Xiao Yunhai raised the sign and said, "$23 billion."

The sound was not loud, but it shocked the whole scene.

23 billion US dollars is already the price of the broadcast rights for the World Cup. It’s amazing. Its advertising profits in Asia are just like this, and it may even be higher than that. This is why everyone’s price increase has slowed down.

"Mr. Xiao really made an extraordinary shot. Now it is 23 billion US dollars. Who else is higher than this price? You must know that the World Cup brings a TV station not only advertising costs, but also huge influence. Is there anyone taller than Mr. Xiao?"

"23 billion for the first time, 23 billion for the second time, 23 billion for the first time..."

"23.1 billion."

A voice that was very familiar to Xiao Yunhai rang in the auction venue.

look for fame,

I saw that the bidder was his old enemy David Stell.

"It seems that the imd TV signal does not cover all of Asia."

"That's right. They only set up a branch in Huaxia, and other national TV networks are still under construction. It is estimated that Stell's bid was just to add to Mr. Xiao's block."

"Haha, two of the world's top ten richest people have become mortal enemies, and things in the future are expected to be very exciting."

The crowd was whispering there.

Xiao Yunhai smiled slightly and said, "Mr. David Steer, you must take it easy. If you film the World Cup but don't have a place to broadcast it, it will be a big trouble."

David Stell said tit-for-tat: "Mr. Xiao doesn't need to worry about this, we naturally have broadcast channels."

Xiao Yunhai said: "Apart from TV stations, it's nothing more than online video. I heard that your Stell video website has been established, so you don't want to make a name for yourself with the World Cup. Haha, this is a good method. But , so that hundreds of millions of Asian fans can only spend money to watch live broadcasts online, aren't you afraid of being scolded to death by them?"

David Stell said blankly: "This doesn't require Mr. Xiao to bother."

Xiao Yunhai nodded and held up the sign again: "$24 billion."

"24.1 billion"

David Stell didn't even think about it, so he added 100 million.

"25 billion"

"25.1 billion"

"Twenty-six billion."

"Two sixty-one billion."

Every time Xiao Yunhai made a price, David Steer increased the price by 100 million, as if he was pissed off.

Other TV stations have long since given up and bought the World Cup broadcast rights with 26 billion, which is no different from throwing money into the water. Therefore, everyone is also happy to sit on the mountain and watch the tiger fight.

"30000000000"

"30.1 billion."

Seeing that the price had reached his bottom line, Xiao Yunhai made a decisive decision and gave up the price increase, applauding and smiling: "There is a saying in China that a gentleman does not take people's favor. Since Mr. Steer is so persistent about the World Cup, then I will Well done. I just want to tell you that water can carry a boat and it can also capsize. If you really plan to broadcast the World Cup on online video for a fee, then I can guarantee that your Stell online video will be appreciated by all viewers. Boycott. Hehe, you must not play with fire."

In fact, David. Stell does have this plan.

His video website will be established together with Music Network and Business Network in a few days. If the World Cup can be played on the video website, it will not only cost advertising, but also live broadcast costs. By then, his Stell video site will be an instant hit.

"Mr. Xiao, your Yunqing TV station doesn't have the World Cup. I'm afraid it will not be easy to expand its influence."

Xiao Yunhai laughed and said, "I started out with TV dramas, and the ratings of one "Langya Bang" exceeded 50%. It's really not good, it's a big deal, I'll go back to my old business to make a TV series that is popular in Asia."

David Stell snorted and sneered: "You are too confident, no one can win forever."

Xiao Yunhai said, "That's not necessarily true. At least, I haven't failed once."

The host heard the words of the two and interrupted at the right time: "Mr. Xiao, Mr. Steer has already bid 30.1 billion, do you still increase the price?"

Xiao Yunhai shook his head and said, "I've already said it, let it go to Mr. Steer."

The host asked: "Who else has a higher bid than Mr. Steer?"

Seeing the silence at the scene, the host shouted: "30.1 billion for the first time, 30.1 billion for the second time, 30.1 billion for the third time, congratulations to Mr. David Steer for winning the World Cup broadcast rights in Asia."

Amid the applause, David Steer stood up with a smile on his face, bowed slightly to everyone, and sat down again.

The host said: "The price of 30.1 billion just now broke all records before the World Cup. It can be seen that the Asian TV industry is indeed developing rapidly. I wonder if the following South America region can break the record? Please be prepared. The reserve price is also US$5 billion, and each increase shall not be less than 100 million. Now the auction starts.”

"Eight Billion"

"Eight and a half billion."

"Nine and a half billion."

.............

Under the stage, Zhao Wanqing asked softly, "Husband, now the broadcasting rights of the Asian World Cup have been snatched by Stell Networks, what should we do next?"

Xiao Yunhai said: "Then go all out to compete for North America and Europe. The advertising costs in Asia are far lower than those in Europe and the United States. In terms of revenue, Stell will probably lose a lot. Since Stell Networks is so strong , then leave it to him."

Christie said: "I worry that TV stations in Europe and the United States are even more difficult to deal with."

Xiao Yunhai said: "Then spend more money, we don't lack it anyway."

Time flies, the broadcast rights of the World Cup in South America and Oceania were won by two powerful TV stations with US$23 billion and US$16 billion respectively.

The host said: "Next is North America. The base price is also 5 billion US dollars, and the increase is not less than 100 million. Everyone can make a bid."

As soon as the host's voice fell, Xiao Yunhai directly raised the sign and shouted, "30 billion dollars."

Hearing Xiao Yunhai's price, everyone was speechless.

Directly increasing the price to 30 billion is simply not treating money as money.

Before waiting for the host to speak, the person in charge of the nnc TV station next to him raised a sign and said, "32 billion dollars."

"Thirty-five billion dollars." Xiao Yunhai added another three billion without thinking about it.

Since Asia has been lost, it is better to use North America to make up for it. You must know that the advertising revenue here is much higher than that of Asia.

"$36 billion" Time Warner's president Bickers finally shot.

"37 billion US dollars" Xiao Yunhai once again increased the price by 1 billion.

"Thirty-eight billion." David Steer struggled for a while, but finally added one billion.

His ideal target is Europe, where the ratings of imd TV station have not been very high. Compared with nnc, nbc and local European TV stations, the difference is not a star and a half. If you have the right to broadcast the World Cup, you can cultivate a large number of loyal TV viewers within a month, which is no doubt about the development of imd TV.

"Forty Billion" Time Warner's Bickers raised the sign again.

"Fourty-one billion." Xiao Yunhai didn't feel nervous or excited at all, and raised the sign in his hand indifferently.

There was a trace of struggle on David Steer's face, but he finally chose to give up. He needed to concentrate funds to bid for the broadcast rights in Europe.

After thinking about it for a while, Bicks also gave up the fight. In this way, Xiao Yunhai bought the broadcast rights of the World Cup in North America at an extremely high price of 41 billion US dollars.

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