Chapter 432 Toad

After strolling around the startup zone for a while, Meng Qian noticed that most of the entrepreneurial projects on site today are related to the Internet. Among them, there are three hot spots, namely e-commerce hotness, social networking hotness and 3G concept hotness.

Both e-commerce and social networking have shown a clear trend towards subdivided fields. For example, many e-commerce platforms focusing on furniture, children's products, and second-hand products have appeared on the scene. At the same time, the concept of group buying has begun to emerge, and multiple Entrepreneurial ideas about group buying.

As for social networking, it is also being subdivided, and it even feels like a bubble. Various social platforms are flying all over the sky, and some social software with obvious hints have also begun to emerge.

In addition to these three hot spots, more traditional industries have begun to move closer to the Internet. The Internet + era that Meng Qian talked about when he fooled Zuckerberg before is probably coming early.

But because the basic development of the mobile terminal is not yet in place, the concept of the overall Internet + is still immature.

However, Meng Qian saw some familiar companies in the entrepreneurial zone, such as Shenzhou Car Rental, which was founded in 2007, and now it seems that it is more than a year earlier.

What surprised Meng Qian was that Lu Zhengyao, the founder of Shenzhou Car Rental, is also an old entrepreneur. He started his business in 1994. It can be regarded as the company he laid the foundation for, and what made him popular is probably Ruixing Coffee. Although Ruixing was actually founded by Qian Zhiya, the executive vice president of China, who made Lu Zhengyao the chairman of Ruixing.

When Yudu met, Meng Qian was naturally willing to go up and have a chat, "The car rental industry is a lot of trouble, how did you think of entering this field?"

Seeing Meng Qian, Lu Zhengyao acted like an ordinary person who paid more attention to it. Perhaps it is because he has not achieved much in the past ten years since he started his business. There is also little protection on the part of the vehicle provider.

But the first thing to look at when starting a business is the demand. With the rapid development of the domestic economy in recent years, the demand for car rental has also increased significantly. Visiting relatives in different places and self-driving travel are all important explosive points for the demand for car rental. When there is demand, it is naturally worth entering. , As for the problems in the industry, it is up to us entrepreneurs to think about how to overcome them. "

"This starting point is correct, so can you tell me what are the advantages of your model?"

Lu Zhengyao answered very seriously, "It is still based on the needs of users. I spent more than three months before founding Shenzhou to conduct market research online and offline in-depth user groups, so as to dig out the four major needs of users, price, convenience, and reliability. Spectrum, service.

Take the price as an example, the rental price of the same model of our Shenzhou car rental can basically guarantee the lowest price under the same scale brand. "

"The lower the price, the lower the profit. Are you sure you can guarantee the company's operating costs? Renting a car is not selling clothes. Relying on small profits but quick turnover is not necessarily a reasonable strategy." Meng Qian asked sharply.

"Mr. Meng is right, so there will be other models to guarantee the price. The first is to reduce the cost of car purchase through long-term contracts. At the same time, our company attaches great importance to the connection of used car sales channels. One-third of our sales department employees work The focus is on finding more suitable channels for selling used cars.

Squeeze out profits by driving down the cost of buying a car and raising the cost of selling used cars, while we can also take advantage of this to increase our vehicle replacement rate, allowing us to keep more new cars on hand at all times.

Another point is that our car purchase strategy is large and comprehensive, so that the price can also be graded. While we launch economical vehicles, we also have comfortable models and high-end models. Although the latter two are compared with the market, they are still priced. It is relatively low, but its own profit margin is relatively large, which is a good profit point. "Lu Zhengyao has made a lot of old friends in front of Meng Qian, and he can feel that he is looking forward to Meng Qian's favor.

Meng Qian nodded to signal Lu Zhengyao to continue.

"On the issue of convenience, we have simplified the car rental process in an all-round way, and launched online car selection and online car ordering functions with the help of the Internet. In order to solve the problem of returning cars that many users care about, I proposed a strategy of focusing on major cities. , according to the analysis of the car rental data in these years, the stores are set up in the cities with the largest demand for car rental and the cities with the highest inter-provincial frequency.

For example, we are planning to set up stores on the Ring Road, which is the most traveled route to the Northwest. And our large-scale development can not only maximize the use of capital, but also let users see our strength, and cooperate with certain advertising to improve our brand awareness and brand reputation. This is reliable.

As for service, we have launched a 24-hour service policy for the first time in the industry. For car rental users, they may encounter problems at any time. Our 24-hour service can provide users with the most timely assistance to the greatest extent and solve many of their concerns. "

Lu Zhengyao's introduction was very detailed, but Meng Qian didn't express his opinion. He just expressed his understanding and left. However, after taking a few steps, Meng Qian deliberately asked Shao Yibo who was following him, "What do you think of this car rental in Shenzhou?"

"Although the model he said is correct, it burns too much money. If there is no financial support, the company may have collapsed before it can provide services to users." Shao Yibo analyzed it from his own perspective.

"It's because it burns too much money that he is willing to tell me so much. As the person in charge of Dafeng Investment, would you invest in such a company?"

Shao Yibo replied honestly, "I need to see more about his company."

Meng Qian shook his head, "Would you like to vote based on the conversation just now?"

Shao Yibo knew that Meng Qian was trying to test himself, "An entrepreneur who knows how to focus on market analysis and can consider the profit model of the enterprise from the perspective of users has already surpassed many people. For me, at least I have He's interested."

"Wow~~!" Meng Qian was about to speak when a girl's scream came from not far away.

Meng Qian just took advantage of this scream to deliberately not respond to Shao Yibo, followed the sound, Meng Qian couldn't help but stop, because he saw a very familiar icon, although it was a bit similar to the icon of later generations when he looked closely. There are differences, but the overall feeling is still familiar.

At least those four characters are still those four characters, Meitu Xiuxiu, but her current full name is actually Master Meitu Xiuxiu.

After approaching, Meng Qian saw the name of the entrepreneur, Wu Xinghong, it was really him.

Wu Xinghong, the founder of Meitu Xiuxiu, has a label of 32 entrepreneurial failures, which makes him a relatively popular figure in the domestic entrepreneurial circle.

He started an enterprise website service company in 2001 and went bankrupt in less than two years. In 2003, he founded a dating website, which was the first group of entrepreneurs to enter the social network, but it also closed down.

From 2006 to 2007, Wu Xinhong made nearly 30 products, most of which were websites, including stocks, videos, and information, but none of them worked.

Until the emergence of Martian text, he started to work on Martian text converters. The project was established in the spring of 2007, and by the end of 2007, the number of users had exceeded 40 million.

Then in 2008, Meitu Xiuxiu appeared, but this was Wu Xinghong in the previous life, his life course in this life is obviously different, at least Meitu Xiuxiu was two years earlier.

"Master Meitu Xiuxiu, can you give me a brief introduction?" Meng Qian asked pretending to hear it for the first time.

"Mr. Meng, my original idea for this product was because I used a little index to search for the keyword non-mainstream, and found that the combined index of the two keywords non-mainstream pictures and non-mainstream avatars exceeded 20 per day. 10,000. This struck me as weird, and I started digging into what people searching for these images were actually trying to do.

The first thing I learned is that young people now pursue non-mainstream and individuality. Young people now hope to make their photos more individual, rather than so ordinary.

But if you search for non-mainstream picture tutorials, the results are Fengxiu or PS tutorials of Dafeng Group, but almost all users are complaining that the operation is too complicated and the learning cost is too high, so I sprouted a non-mainstream Image software idea.

What is exciting is that Meitu Xiuxiu has harvested 5 million users in just three months after its launch, and in our continuous contact with users, we have gradually discovered more needs of users, such as those who are not particularly pursuing Personality users, but they at least pursue beauty. Now more and more young people like to show themselves in the wind circle, but everyone hopes that they can appear in front of the public in a better state.

Whether we talk about vanity or love of beauty, this is the true nature of human nature, so we are also upgrading our products recently. In addition to personality, we will introduce more simple functions that make photos beautiful. "

"It turned out that the early arrival of the non-mainstream pushed the early arrival of Meitu Xiuxiu." Meng Qian thought in his heart that Meitu Xiuxiu was also born because of the non-mainstream in the first place, "So, you are poaching my users. ah."

"No, no, no." Although Meng Qian could hear that he was teasing, Wu Xinghong subconsciously denied it, "My target customers are those who don't know how to edit pictures, and the customers who follow the trend are not the same group."

Meng Qian smiled, but didn't really care. He Yating, who had been silent all this time, suddenly pointed to a photo on the table in Wu Xinghong's exhibition area and said, "This is."

Meng Qian followed He Yating's hand, only to find a photo of Shen Jiawen hanging on Wu Xinghong's desk.

"Oh, this." Wu Xinghong said suddenly a little embarrassed, "This is my college classmate. She is not afraid of Mr. Meng's jokes. She was the dream lover of many boys at that time, but recently I heard that she seemed to be looking for a boyfriend. , I don’t know which toad is cheaper.”

"Wait, which university are you from?"

"The Academy of Fine Arts, the Academy of Fine Arts here in Hangzhou."

"How old are you?"

"I'm 81 years old."

"What a coincidence"

"What a coincidence? Oh yes, I remember Mr. Meng was also in 1981."

Meng Qian pouted, "Well, that toad is also from 1981."

Thank you Wangxi for your tip tomorrow! Thanks to Anla Keabahu for the reward!