Chapter 54 Director's Attention
In the office of Li Zheng, director of the children's channel.
"The ratings of "Wisdom Tree" have increased greatly!" Li Zheng said with a smile after looking at the ratings summary table for this week.
Sun Xin, director of the program department, sat on the sofa on the other side of the coffee table and nodded: "I didn't expect that the ratings of "Wisdom Tree" could reach this high. It was you, the director, who had a good eye for talent and chose Tan Yue at that time."
Li Zheng laughed and said: "This young man has a lot of ideas. I was very satisfied with the planning of "Wisdom Tree" at that time."
"The ratings of the first episode were only 3.3, and I thought I had made a mistake."
"Now it's only the third episode, and the ratings have risen to 9.12. I am relieved. At least it shows that my judgment is still correct."
Li Zheng was very impressed with Tan Yue. One reason was that "Wisdom Tree" really made him shine, and the other reason was Tan Yue's performance in the interview. He was a very enterprising young man.
But later, he forgot about "Wisdom Tree" because he was busy. When he remembered it, he asked about it and found out that the ratings were only 3.3. Li Zheng was also very depressed. He wondered if his vision and judgment could not keep up with the market.
A program with a rating of only 3.3 was not worth paying attention to at all. After that, Li Zheng simply put this program behind his mind.
It was not until a week later that he looked at the ratings of all programs on the channel and found that the ratings of "Wisdom Tree" had actually increased from 3.3 to 6.3.
And this week, the ratings of "Wisdom Tree" increased to 9.12, and it was about to break 10.
At present, there are only two programs on the children's channel with a rating of over 10. If "Wisdom Tree" can break 10, he will also be proud at the meeting of the top management of the station.
Li Zheng picked up the glass on the coffee table and took a sip of water, saying, "All I heard today was bad news, and finally I heard some good news."
"After you go back, tell Tan Yue and ask him if the ratings of "Wisdom Tree" can break 10."
"If the ratings of "Wisdom Tree" can break 10, I will give him a special commendation session at the end of the month summary meeting, hehe."
Li Zheng said with a smile.
Sun Xin was a little surprised. The Children's Channel will have a large meeting at the end of each month. The core personnel of each program group will be present, not just the program department. The meeting is presided over by the director himself.
Although the program department is the most important department, because there are many departments involved, the director rarely takes a period of time to talk about a certain program. Even if there are two programs in the channel with a rating of over 10, they are just mentioned briefly.
From what the director said just now, if the ratings of "Wisdom Tree" can break 10, it will definitely not be as simple as a simple mention.
It's too much of a face to hold a special commendation session for Tan Yue.
What Sun Xin didn't know was that the ratings of "Wisdom Tree" planned by Tan Yue increased so fast that it could be said to be the fastest in the history of the children's channel, and even Li Zheng, a senior TV person, hadn't brought out such a program for many years.
The rise of "Wisdom Tree" also made Li Zheng feel that he was still very capable and still qualified for the position of channel director, and he was not old yet!
Sun Xin nodded and said, "Okay, Director, I'll tell Tan Yue when I go back later."
Li Zheng hummed and added, "And the "Wisdom Tree" program team, if the ratings can break 10, everyone will get another two salary increases at the end of the year, no, three salary increases!"
Sun Xin smiled and nodded. It seems that the director attaches more importance to "Wisdom Tree" than she thought.
After talking for a while and drinking a glass of water, Li Zheng said, "Okay, go back first if you have nothing to do."
Sun Xin nodded, stood up and left. Just as she walked to the door of the office, she was stopped by Li Zheng.
"Wait a minute."
Sun Xin turned her head and looked at Li Zheng.
Li Zheng said: "When you go back, you should also talk to Liu Zhe and Xu Jiayi of "Lively Paradise". The sponsors are very dissatisfied. The ratings of the next episode must be raised no matter what."
"If it is a publicity issue, send me an email after you go back and ask them to approve more funds for "Lively Paradise."
"The sponsors must be stable. If they leave our channel, it will be a joke. If they go to other TV stations, they will be criticized by the leaders of the station."
After listening to Li Zheng's words, Sun Xin nodded solemnly, "Yes, Director, I will talk to them about this issue alone after I go back."
Sponsors have many faults and are often dissatisfied with some issues. For such things, the program team just needs to give face and respond. Advertising sponsors will not really leave to invest in other TV stations.
Of course, if they really want to leave, they can't be stopped.
But the problem with "Lively Paradise" is not really with the sponsors. The sponsors take a large amount of advertising fees, but the ratings of the program have been declining. They will definitely be dissatisfied.
Moreover, the advertising sponsor of "Lively Paradise" is a major client of the station, so it must be kept stable.
After Sun Xin left, she directly asked someone to call the chief planner of "Lively Paradise" Xu Jiayi and director Liu Zhe to the office. Tan Yue's matter is a good thing and can be postponed, but the matter of "Lively Paradise" must be resolved as soon as possible.
Advertising fees are one of the most important sources of income for TV stations. If such a sponsor leaves, the children's channel, from the director to the director and the program team, will definitely suffer.
After Liu Zhe and Xu Jiayi from "Lively Paradise" left Sun Xin's office dejectedly, Tan Yue was called over.
Sun Xin told Tan Yue what the director meant, and Tan Yue was also very happy.
The three-salary bonus is a real cash bonus.
What makes Tan Yue even happier is that if the ratings of "Wisdom Tree" can break 10, he will be commended individually at the end-of-month summary meeting.
This is an honor!
More importantly, it also represents Tan Yue's qualifications in the TV station.
Although the General Administration of Culture has announced to TV stations at all levels not to pay too much attention to qualifications, but also to promote talents.
But in places like TV stations, qualifications are definitely still very important in work.
There was nothing worth mentioning about Tan Yue before, but if he performed well in a big occasion like the end-of-month summary meeting, he would be considered to have begun to become famous in the TV station.
When others mentioned him, they would also give him a thumbs up and say that he was a very powerful program planner and the chief planner of a certain well-known program.
Tan Yue hummed a little tune softly, with a warm smile on his face, as bright as spring. This was in stark contrast to Liu Zhe and Xu Jiayi who walked out of the office with a look of disappointment and depression.
In the office,
Sun Xin sat on the office chair, watching Tan Yue walk out, and smiled and shook her head.
The first time she met Tan Yue was as an interviewer, and her status was naturally higher than Tan Yue.
Later, when the ratings of the first episode of "Wisdom Tree" came out, with a rating of 3.3, she called Tan Yue and Zheng Guang to the office, which was both criticism and reminder, standing in the position of a leader.
After that, the ratings of "Wisdom Tree" rose to 9.12, and she spoke to Tan Yue very politely, like an old friend.
"Tsk tsk, do you have to call me Teacher Tan in the future?"
Director Sun Xin smiled gently.
In the TV station, the same planner has a very different status.
A capable chief planner, such as Li Guotang, is now a director, and the director will politely call him Teacher Li when he sees him.
An incompetent chief planner is just an ordinary small leader.
And the best way to reflect ability is undoubtedly the ratings of the program!
Thanks to [Mephy8848] for the reward of 200 Starting Coins.