Chapter 1068 To Make Money!
Chapter 1068 To make money!
How does the "Second World Theme Plaza" make money?
Regarding Wu Zhaopu's question, Lin Feng pursed his lips and smiled.
"Mr. Wu, do you think Chinese players are rich?" Lin Feng asked suddenly.
Wu Zhaopu was stunned. Do Chinese players have money? This question depends on how you look at it. Judging from the popularity of the online game "RMB Warrior" in China, Chinese players are quite rich. They often spend thousands of dollars per month on investment in a game, and there are quite a few tens of thousands of them. The most popular one is "Zhengtu" of "Giant Network". I heard that a player spent millions of RMB to create the strongest account of "Zhengtu" in order to be able to defeat one thousand in the game!
From this point of view, Chinese players are far more crazy about games than any other country, and Chinese players are rich.
But from a practical point of view, Chinese players are poor and sad. Those "RMB fighters" spend hundreds or thousands of money every month. Most of the so-called "RMB fighters" are working-class people. The reason why they spend so much money on games is because they are poor. That sounds like a pretty contradictory one. But it is not contradictory. I only play games because I am poor, and I spend hundreds of RMB in the game every month, which is quite cheap compared to going outside for a gh.
A few hundred yuan can be fun for a month, but in a bar or something outside, it is only one night, and you have to save a little, don't be too gh, otherwise it will not be enough.
From this point of view, Chinese players have no money. But after all, Wu Zhaopu still didn't understand how Lin Feng planned to make the "Second World Theme Plaza" profitable.
Lin Feng smiled and explained slowly.
"Hehe, Mr. Wu, if the 'Second World Theme Plaza' wants to make a profit, there are nothing more than three points. One is to sell game peripheral products; the other is to make it a tourist attraction and sell tickets; the third is to develop it into a tourism and entertainment industry Chain, so that tourists can linger here." Lin Feng said.
Wu Zhaopu nodded. If the "Second World Theme Plaza" wants to make a profit, there are really only three points.
"These three points all have a common premise, that is to attract as many tourists as possible!" Lin Feng said.
Wu Zhaopu seemed to have understood Lin Feng's intentions, but he was still a little unclear.
"Mr. Wu, it's very simple. If we want tourists to come and pay, then we must have something to attract them." Lin Feng continued, "Only relying on 'Light of the Century' and 'Dream World' is Far from enough, even if we build various statues of game characters on the square,
Turning it into the world's largest statue square can only attract tourists to come and play, but cannot attract tourists to actively consume. "
Indeed it is! Even if the "Second World" spends huge sums of money to build the largest private city square and statues of various game characters to become the world's largest, at most it will let tourists (players) from all over the world come for sightseeing and want them to spend, impossible. This is not because tourists are unwilling to spend, but because there is no place for them to spend in the "Second World". It is absolutely impossible to rely on a "dream world" to earn back the money for the construction and maintenance of the square! Unless, the entire building of "Century Light" is a huge place for entertainment consumption.
But it is obviously impossible for "Light of the Century" to transform it into this kind of entertainment consumption place. So, what does Lin Feng want? ——Wu Zhaopu is full of curiosity about this.
"Hehe, it's very simple, Mr. Wu, I want to build several game life experience halls around the center of the 'Light of the Century'!" Lin Feng clenched his fists and said.
Game life experience hall? ——Wu Zhaopu chanting.
"Not bad! This game life experience hall allows players to experience the real game world in each life experience hall. Each hall is a game theme. For example, there can be a 'legendary life experience hall' , "Swordsman Love Life Experience Hall", "Counter-Strike Life Experience Hall" and so on! Players can experience the real game world in it, and they can also play real games in it. We can formulate various rules so that Players can fully enjoy the joy of real-life games in it!" Lin Feng said.
"Boss, isn't this similar to the 'Legend Theme Park'?" Wu Zhaopu thought for a while and said.
"That's right! The two are similar. The only difference between the two is that one is outdoors and the other is indoors. The 'Game Life Experience Hall' I plan to build players will experience completely different from ordinary life in a building. life, and in the game venue, because it is closed, players can experience the most realistic game world without being disturbed by the outside world." Lin Feng said.
The "Legendary Theme Park" cost hundreds of millions of RMB at the beginning. Although there are a large number of tourists, because it is outdoors, it is seriously affected by the weather. Once it is windy and rainy, or it is freezing or dog days, most tourists will not want to play. Although there are still many tourists who are willing to enjoy the game in such an extreme environment in this kind of weather, such people are a minority after all. For most tourists, they are still willing to visit in sunny weather.
However, although Chu City is located in a plain, it has two rainy seasons a year, and it is too humid and hot. The temperature in spring is low (about 10 degrees), and the summer is overheated (about 35 degrees). Influenced by the geographical environment, autumn is relatively short compared to other places, and winter is longer. Therefore, the only days that tourists can enjoy playing in the "Legendary Theme Park" are April, May, and September and October. In the rest of the month, most tourists have no intention of visiting.
Therefore, the business of "Legend Theme Park" has been very good in the past four months, but it is usually very deserted. This was something that Lin Feng hadn't considered when he chose the site. Generally speaking, a theme park like this should try to choose a place where the temperature is relatively warm all year round. It can be hotter, but not too cold. Once it is too cold, no tourists will be interested.
Therefore, the "Game Life Experience Hall" proposed by Lin Feng this time was decided to be built indoors, using high technology to artificially create various seasons and weather, which is completely achievable with current technology. This can not only overcome the reason that players' play is greatly affected by the seasons, but also has the advantage that several "game life experience halls" can be connected in parallel, which can attract tourists to come to play.
After all, it is really difficult for a single "Game Life Experience Hall" to attract tourists to travel all the way to play. The so-called scale effect, as long as they are all close together, there will be a chain effect. Of course, Lin Feng is not just building a game life experience hall.
After all, those who love to play games account for less than a quarter of the annual number of tourists. In order to attract more tourists to come and play, Lin Feng will also build a movie life experience hall at the same time. Move the movie scenes familiar to many audiences to the "Film Life Experience Hall" (this is also the "Infinite Horror Theme Park" that Lin Feng has always wanted to build).
For example, in it, players can experience the tension and excitement of "Resident Evil" (movie), or experience the horror and helplessness in "Alien", and they can also be "007" once, or even be "007" once. Superman!". In short, these things can be done with high technology.
Moreover, the sales of peripheral products of these things will be extremely gratifying.
Not to mention the various simulation equipment in the game, it will definitely be the dream of all players. As long as the price is reasonable, Lin Feng believes that players will definitely buy some souvenirs for the games they have been crazy about and take home as treasures. As for the movie life experience hall, there are more peripheral products that can be sold. For example, costumes for characters in movies, various simulation props in "007" movies, etc., these things can bring huge income to the company.
Of course, the construction of the "Game (Movie) Life Experience Hall" can also solve the problem of insufficient venues for the "Second World Players Annual Conference" in the future, and these "Game (Movie) Life Experience Halls" will be able to fully Make a difference, digest the crowd. At the same time, it can also provide catering and accommodation matching games or movies to provide services for players.
Wu Zhaopu praised Lin Feng's plan when he heard about it. If Lin Feng's plan can be implemented, it means that tourists can not only experience various "different world" styles here, but also enjoy various delicacies, and they can live in it directly. Of course, the most exciting thing is that as long as tourists have money, they can completely isolate themselves from the real world, live in it for a long time, and become a citizen of a "different world".
You must know that in today's fast-paced society, more and more people (mainly the rich) are eager to get away from the hustle and bustle, get away from everything in the world, and temporarily live a different life. This is also the reason why many successful people, every once in a while, go looking for a very remote place with a very attractive scenery for vacation. However, obviously, if this huge "game (movie) life experience hall)" is built, they don't have to go around looking for such a place, they can come to Shanghai directly and come to "Light of the Century" to find such a world.
Of course, although this "game (movie) life experience hall" is good, it is not without problems. The biggest problem is - money. If you want to build a completely real "different world" according to Lin Feng's description, then the site required will be huge, and the funds required for this will be overwhelming, which is higher than Wu Zhaopu's previous budget of 8 billion yuan. I don't know how many times, but this is the center of Shanghai! Does the company have so much money?
What's more, the acquisition of film copyright is also a problem, otherwise the outside world will not allow you to build some kind of "film life experience hall", which will definitely infringe copyright. Moreover, can high-tech achieve the effect of confusing the real? Although Wu Zhaopu believes that the existing high-tech can still confuse the fake with the real one, the problem here comes back to the old problem-funds.
All problems are really one problem - money!
"Boss, the company doesn't have that much money to run such a huge plan!" Wu Zhaopu said with a headache.
"I know, so I personally funded the acquisition of the land. It belongs to me and the company to cooperate!" Lin Feng nodded. As for the current situation of the company, Lin Feng is naturally very clear. At this stage, he can only invest by himself. It is not impossible to save money. For example, if it is relocated to the suburbs of Shanghai, it can save more than half of the money. However, what Lin Feng wanted was to build "Light of the Century" into the absolute city center of Shanghai, so this "Game (Movie) Life Experience Hall" must not be moved outside.
But the problem is that Lin Feng doesn't have enough cash anymore. And such a large plan requires at least billions of dollars in capital for turnover. Where does the money come from? Always relying on Lin Feng for loan turnover is definitely not an option, as it will bring down Lin Feng's bank sooner or later.
We must think of some ways to make money! And it must be quick money, hot money!