Chapter 172 Crisis Public Relations
At 9:25 p.m. on August 6th, "Welcome back... At 4 p.m., the well-known musician APLUS is located downstairs in Chicago's A+ record company. A woman claimed that her father was taken away by APLUS's bodyguards and disappeared. Media attention. A+ Records then took the initiative to call the police. At present, the woman has been taken away by the police for questioning. APLUS's personal lawyer then issued a brief statement..."
Song Ya's office was full of people, all of them staring at the TV with rapt attention, and the logo on the screen was CBS.
Hamlin Howard appeared in front of the camera, with the building of A+ records in the background, and said out of script: "Mr. APLUS deeply sympathizes with Miss Fiona's experience and hopes that she can reunite with her father as soon as possible. He has instructed his personal bodyguards to cooperate with the police. Investigate the case, but reserve the right to pursue Miss Fiona's false accusations, and may formally claim damages for reputation damage in the next few days..."
"You're photogenic, Hamlin," Goodman quipped.
"Small scene." Hamlin Howard smiled.
"At five o'clock..." the news continued, "Several local police officers entered the building of A+ record company to question the bodyguards of APLUS. At 5:40, the police officers left, and then the spokesperson of the local police station claimed that there was no evidence Alleging that the disappearance of the woman's father is related to the bodyguards of APLUS. The case has come to an end, and this station will continue to follow up and report on this matter..."
The news footage ends with a Frank Gallagher mugshot.
"This homeless man has reached the pinnacle of his life. A face full of rascals appeared on the wireless station covering the whole meter." Hayden turned off the TV.
Song Ya tilted his head towards Dilai and motioned, "Let's go out." Dilai took Al, Taraji and others away.
Hayden, Goodman, Hamlin, Mike Sr., and a white guy with a floral bow tie, Peter Flock's campaign manager, Eli.
"Thank you, Eli, I was a little burnt out in the afternoon." Song Ya thanked him.
"Crisis always comes as fast as a rainstorm, doesn't it?" Eli laughed.
"It's pouring rain..."
In the afternoon, Song Ya saw Frank Gallagher's daughter appearing in the live broadcast of the local TV station. When she was crying and crying, she was really a little confused. He thought of Eli, who had met once. He is a well-known local crisis public relations and With his help, the auxiliary election master, Peter Flock, was re-elected as the Cook County State Attorney as he wished not long ago.
Song Ya didn't want to wait for the slow-moving William Morris,
Instead, he immediately dialed Eli's number, and he was in a panic, but luckily the result was good.
"What do we do next?" he said to Eli. "We're all at your disposal."
"First, the fire fighting must be carried out through big media or public figures with credibility, just like CBS just now, you and your subordinates must never have any contact with tabloids and small TV stations!"
"Second, your plan to fight back against SBK through racial discrimination should be revoked immediately! After being linked to a criminal case, all your actions to open up other battlefields of public opinion will be considered by the public as an attempt to cover up the facts, don't take chances! "
"Third, find that homeless man quickly! Only after we find him, or someone else finds him, will we have a chance to fight back."
"Fourth, I hope that those who discredit you will seize this good opportunity to direct the public's attention to your relationship with the gang. This is exactly what we want! With proper media PR, the public will turn to support and sympathize with you. Trust me! APLUS.”
Eli held up his fingers, his tone was sonorous, and he made a speech with great momentum.
Song Ya smiled bitterly: "So the key to everything is to find that homeless man?"
The old Mike standing in the corner was expressionless.
"You won't really him?" Eli rubbed his neck with a knife.
"How can it be……"
"Haha, I'm joking, don't mind." Eli patted Song Ya's arm.
Song Ya would not tell him the inside story of this incident. This Jew rolled his big eyes like a ghost, and he had a very good relationship with the state prosecutor and the local political circle. The police spokesman's timely statement was also his Otherwise, according to the usual efficiency of the police station, at least someone will have to wait until tomorrow to clarify, and the rhetoric of the speech will be more ambiguous.
"Okay, I'll go first if there's nothing else to do, and get a good night's sleep." Eli was about to pick up his coat.
"No need to do anything?" Song Ya was still worried.
"I don't need it for now, trust me, I'm a professional in crisis public relations." Eli put on his coat, walked to the door, stood on tiptoe, leaned forward slightly, and made a very chic old-fashioned etiquette, "Good night."
"Then we're leaving too." Goodman clapped the documents in his hand.
That was the public relations service contract that Song Ya and Yi Lai had just signed. To be honest, it was not too expensive. Yi Lai wanted to cooperate with Song Ya for a long time, so he chose to renew the contract every year. After all, his PR company was not large and professional.
"Okay, good night." Song Ya sent them away, came back to the old Mike's ear and said in a low voice: "Find him quickly, you are about to kill me!"
"Calm down, we are still in the running-in period, you won't be in trouble." Old Mike left the words and walked out the door slowly.
"This guy!"
After Song Ya and the others left, they called Motura again, "Thank you so much today, Mr. Motura." The only way to get the firefighting news on CBS was through Motura's help.
"Don't worry about APLUS, just focus on solving your problem." Motura hung up the phone after saying a word.
Song Ya knew that these people were starting to wait and see now, involving gangs? Any rapper who doesn't belong to a gang can just pretend not to know, but being involved in a disappearance case is another matter entirely, especially when they are at the center of a gossip vortex.
Taraji knocks on the door outside.
"What's the matter?" Song Ya was afraid that she would turn on the TV or something as soon as she came in.
"A South African female agent thanked you and said that Miss Theron's mother's case has been pronounced and acquitted," Taraji said.
"Oh, I see." He didn't care about it now, "South Africans are quite efficient in handling cases."
"She also said that Miss Theron's mother wanted to move out of South Africa, or would you help? Miss Theron is a model."
"Tell her the truth about the situation I'm facing now. If the other party still insists on needing help...just say that I will...help a little. I'm still in a lot of trouble myself."
"Okay, I see." Taraji pulled out another newspaper.
"OMG..." Song Ya backed away in fright.
"Don't be nervous, this is an evening newspaper in the direction of finance and economics." Taraji read: "I heard a lot of reports about singer APLUS Grandet's stingy personality today, so I became interested in him. Grandet is a master at making money. , as a financial magazine, let us take a professional look at the speed at which this singer is making money."
"According to the public information obtained from the inquiry, APLUS has three properties under its name, one in Chicago and two in Tribeca, Manhattan, with an estimated total value of nearly ten million..."
"Hacking me again? Why didn't I mention the 4 million mortgage? I spent money on renovations..."
"Ahem, don't interrupt me." Taraji continued to read, "It's not uncommon for a star to buy a house. There are several companies under the name of APLUS. In addition to the two companies that manage his copyright and record business, he also owns a An audio company holds a 5% to 7% share of synthetic sounds, a pedal manufacturing company, and the four companies are doing very well. Among them, the pedal manufacturing company even has its own land and factory in Sunnyvale, Silicon Valley. You know, the predecessor of this pedal company, the Warren Brothers Synthesizer Company, was losing money year after year before it was acquired by APLUS!"
"The actual value and profitability of the four companies are currently unknown. If APLUS puts them on the market now, it is estimated that some people on Wall Street will be very interested. Readers, please note that APLUS is only sixteen years old and has only been in the music industry for more than a year. Time, he hasn't even released an album yet! To sum up, at least APLUS is qualified to make money like Grandet..."
After Taraji finished reading, with one hand on his hips, he puffed up his chest and winked at Song Ya, "Look at the above, I want to give birth to you... In the next life, I can live well on alimony alone Bar?"
"No, I won't do this with my assistant, it will destroy our working relationship." Song Ya quickly refused, "You read so much, isn't this newspaper still blackmailing me in the end..."
"Bar?"