Chapter 840: The North and the South Are Kings

In recent years, with the influx of international capital into professional football, the importance of a club's operating system has become increasingly prominent, not only including daily management, but also talent selection and introduction, as well as long-term planning.

Kuhn and others are all managers of large companies. They know better than anyone else that the most important thing in running a large company is how to establish an efficient operating system.

If football is regarded as a world, then all the teams in the five major leagues are a big company.

Looking at the past ten years, the teams with the best performance in Europe have often excelled at the management level.

In the first three years of the first phase of the Galacticos, Juventus under the leadership of Moggi, Berlusconi and Galliani, Milan in the golden age...

A very important reason why Mourinho's Porto was able to sweep Europa is that a brand-new business philosophy headed by Mendes' third-party ownership organization entered the Portuguese Super League and European football.

Facts have proved that it is precisely the great success achieved by Porto that has greatly promoted the career development of Mendes and others.

When Guardiola was in deep trouble in Barcelona, ​​he took over the team as the club's soul standard-bearer, and won the full support from the chairman Laporta to the ordinary staff. Whoever is not pleasing to the eye will be abolished, which has established Guardiola's supreme authority in the Barcelona team.

At the peak, Guardiola had a coaching team of more than 20 people. It was not until Russell came to power that the coaching team was cut because of the need to reduce the team's finances. This also triggered Guardiola's The conflict between La and Russell.

As for Mourinho's Inter Milan, let alone, it was an unsustainable gamble that almost exhausted everything in the club, including Moratti's financial resources and all the resources of the team. success.

After the success, Inter Milan also quickly slipped.

As for Ferguson's Manchester United and Bayern Munich over the years, there is no need to say much. They are definitely a model of European professional team management.

Just like Bayern Munich.

After experiencing success at the turn of the century, with the bankruptcy of the Kirsch Group and the overall decline of the Bundesliga, Bayern Munich also followed suit. There have been several years of turmoil, unable to make a difference in the European arena.

However, in the past few years, Bayern Munich has not been without achievements.

That is,

Relying on its excellent management system, the Bundesliga Banba has continuously broken through the limits of its own operations, expanded its financial revenue, and further consolidated its position as the supreme ruler of the Bundesliga.

It can be said that after the accumulation of those years, Bayern Munich's dominance over the Bundesliga has almost reached its peak.

In recent years, a new vocabulary, technical director, has gradually become popular in Europe.

It can also be called football director, sports director, anyway, it is the same as any director, but the meaning basically remains the same.

That is, arrange a buffer position between the head coach and the management.

The most famous is when Chelsea forcibly poached the Director of Football, the Dane Frank Arnesen, from Tottenham Hotspur.

It can also be said that this incident made the football director, or the technical director, appear in front of the fans for the first time.

So what the hell is it?

Many fans have always had a misunderstanding, thinking that the players and coaches standing in front of the stage should be the protagonists of the team as they should be, just like Ferguson of Manchester United and Arsene Wenger of Arsenal. All resources should be tilted toward them, but is that really the case?

As we all know, for most teams, whether it is a player or a head coach, even if they have a contract, they are quite fluid positions.

Just ask, how many years can a player play for a club?

As we all know, the most reasonable coaching cycle for a head coach in a team is four years

If it were a mature company, would it be willing to invest such amazing resources in a person who is ready to change jobs at any time, or who can only stay in the team for four years, and after four years, he will either change jobs or his work ability will decline? ?

The answer is very, very sure, impossible

Therefore, neither Ferguson nor Wenger should be typical, they are special cases, not the norm.

The real normality is that the head coach is just a project manager hired by the club. If you do well, you will stay, and if you don’t do well, you will leave. It doesn’t matter if you are poached. Find someone suitable to replace you.

This is the role of the technical director, or the football director

To be offensive, if you look at it purely from the management level, Wenger's contribution to the Premier League team is greater than Ferguson's.

Why do you say that?

If you take a closer look, it is not difficult to find that Ferguson, strictly speaking, is not an excellent club operator.

Yes, he has a thorough understanding of tactics and a strong learning ability, but he still can't get rid of the traditional division of labor where the boss makes money and the head coach spends money. His achievements are basically based on his dedication basis.

And once he stepped down, Manchester United fell apart immediately, which is very telling.

That is, from the beginning to the end, no matter how successful Manchester United is on the commercial level, the management on the competitive level is a mess.

But what about Arsenal?

Regardless of Wenger's team's unsightly performance in recent years, Arsenal has kept the top 16 of the Champions League steadily, and Wenger's ability in financial control has guaranteed Arsenal's financial health and sustainable development .

Since Ferguson led Manchester United to win the Triple Crown in 1999, he has lacked a long-term team direction.

For example, the introduction of Veron at a sky-high price, everyone knows that you want to change the team's tactics, but the result?

give up halfway

Some people may say that it is because Veron is not used to

Yes, but as long as it is signings, there must be risks.

Veron can't adapt, so can't the team's tactics be changed to help Veron adapt?

In other words, if your philosophy is firm enough and Veron doesn't adapt, can't you change to another player?

After that, Cristiano Ronaldo and Rooney came out. The team immediately formed around them and won a Champions League. However, after Cristiano Ronaldo switched to Real Madrid, Manchester United once again fell into a very chaotic team formation. in.

In those years, it can basically be said that Manchester United was very chaotic at the tactical level.

Yes, Manchester United reached the Champions League final twice, but was completely beaten by Barcelona both times.

Even Ferdinand himself said that Manchester United had absolutely no power to fight back against Barcelona in the Champions League final.

And looking at Manchester United's history of reaching the Champions League final twice, have they ever encountered a real strong team?

In 2009, Cristiano Ronaldo was still there, and Manchester United's group stage draw was quite lucky. In the knockout round, they first met Inter Milan in Mourinho's first year, then Porto, and Arsenal in the semi-final .

And that time in 2011, the luck of the group stage draw was also sure. In the knockout round, they first met Marseille, then met Chelsea, led by the insecure Ancelotti, and the semi-final was Schalle Gram 04.

It can be said that in those two trips to the Champions League finals, Manchester United almost never encountered a truly outstanding opponent.

But in the two Champions League finals, Manchester United completely lost to Barcelona

Of course, reaching the Champions League final is quite good, but, in those years, did Manchester United invest less in signings?

And after Ferguson left, what was left to his successor?

It's not Moyes cheating, it's the lineup left by Ferguson, even if the king of heaven comes, I have to kneel

In contrast to Wenger, although Wenger's performance is not as good as Ferguson's, Arsenal's philosophy has always been firm and the direction is very clear.

It can be said that even if Wenger steps down, as long as Arsenal's management continues to stick to the line that the team has followed for many years, and the head coach chosen will not be too different from Wenger, Arsenal will not appear too much. Big upheaval.

So, what's the difference between Ferguson and Wenger?

It's a long-term plan

Therefore, the club needs a technical director to coordinate competitive affairs, formulate long-term plans, select head coaches and players that fit this set of plans, and avoid the phenomenon of changing a player team when changing a head coach .

Moreover, the technical director must have a deep enough understanding of the professional football market, be familiar with the head coach, understand their tactical style of success and different personalities, and be the first to grasp various information and trends in professional football, so as to prepare the team Any position in the company can come up with a substitute plan at any time when facing poaching.

In addition, he must also manage the scouting team well, be responsible for transfer negotiations, and establish a good relationship with the player's agent, so that when the team needs it, they can introduce as soon as possible, or dig out suitable players internally.

So, what many fans are worried about, what if there is a conflict between the technical director and the head coach?

For Yang Huan, he can only say with a smile that the head coach is chosen by the technical director, so what conflicts can there be?

Even if it does happen, there is only one result, the head coach leaves

Because in the past professional football history, the necessity of the existence of a technical director has been proved time and time again.

And this time, Yang Huan made adjustments and reforms in Southampton's management. One of the very important measures is that Peter Kenyon will leave the team and be promoted to Miracle Football Group as CEO, plenipotentiary representative of Yang Huan's management and management. run the business.

Ron Gourley will succeed Peter Kenyon as Saints chief executive.

In addition, Les Reid has made outstanding contributions to the work of the club in the past period of time, and his working ability has also been unanimously affirmed by people including Yang Huan, Peter Kenyon, Ron Gurley and Bielsa , and a native British player, he is also very familiar with everything about the Saints.

Therefore, this time, Yang Huan promoted Les Reed to the position of technical director, who is fully responsible for coordinating the club's competitive affairs.

In this way, the management of the Saints will be determined, that is the combination of Nicolas Cotes, Ron Gurley and Les Reid's Big Three, and Yang Huan will completely withdraw from the Saints, no longer It's easy to meddle in team affairs.

After listening to Yang Huan's analysis, Klaus Michael Kuhn and the others felt even more admiration in their eyes.

Yang Huan is going to use a modern management system to run his Miracle Football Group and his football teams.

It is entirely foreseeable that with the completion of the reform of Southampton's management system, the management systems of several other teams will also face optimization and adjustment, which is bound to greatly enhance the competitiveness of these football teams.

And what about burgers?

I don't know, what kind of position is Hamburg in Master Huan's heart?

How did he position Hamburg?

Thinking of this, Klaus Michael Kuhn winked at Alexander Otto.

The latter understood, and immediately smiled at Yang Huan, "Master Huan, that burger..."

Yang Huan nodded with a smile, "As I said before, what kind of goals Hamburg can achieve depends on how much I can be the master of this team."

Klaus Michael Kuhn on the side finally couldn't hold back, and asked directly, "Master Huan, what if you are allowed to make the decision? What kind of position can you bring Hamburg back to?"

After finishing speaking, the super rich man in Hamburg stared at Yang Huan with his eyes that were a little muddy but not lacking in brilliance, as if he wanted to see every move of Master Huan.

Yang Huan also stared at Kuhn without giving an inch, smiled slightly, but said with a very strong self-confidence: "If Hamburg is in my hands, I will return to the European arena within three years and compete with Bayern Munich within five years." Keeping pace with each other, the north and the south are kings"

The last sentence immediately made Kuhn's eyes light up.

"Master Huan, can this be counted?"

"I never fight an uncertain battle." Yang Huan seemed confident.

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