Chapter 1767: A Completely Different Liveliness

That is, on April 23rd, Sony Ericsson, after more than half a year of preparation, entered the battlefield amidst the turmoil, and launched its first Android-based smart phone-sp100.

The sp100 mobile phone has three major features. The first is the music phone function that Sony Ericsson has always advertised. The second is that its camera function is very good and the pixels are very high. The third is the operation optimization system that matches the Android system, which is very Delicate and soft, the operation experience is very friendly, no matter in terms of appearance, camera, communication and other functions, it is eye-catching.

In Japan, sony always wins with its cute appearance, plus their advantages in audio quality and camera, which are also reflected in the sp100 this time, although in Xiao Qi's opinion, the coordination of the entire LCD panel It's still a bit strange, thick and bulky, and the system's computing power and flash fluency aren't very good, but it's already much better than the Symbian system smartphones they originally launched.

However, this smartphone, which has surpassed Sony Ericsson's level in 2010, met the super dominant iphone and dreamstars within ten years. No matter how they are put together, they are not at the same level.

However, compared to the three models of galaxys2, a1600, and n80, they are almost in the same class. It can be said that each has its own advantages and disadvantages, and there is no distance between them.

Countless manufacturers in Japan have a very big advantage.

That is they have the best fans.

The Japanese love the products of their domestic companies very much. Don't look at so many clubs in Japan, such as electronics, automobiles, machinery, department store retail and so on. However, with the support of Japan's 150 million population, they can maintain basic profits based on the domestic market alone, and they are full of confidence when they expand abroad.

The same is true for the mobile phone industry. There are three major operators in Japan, including Sony, Panasonic, Sanyo, Sharp, Hitachi, Mitsubishi, etc. More than ten mobile phone manufacturers can live very well in Japan, which makes them The confidence is very strong, and several mobile phone manufacturers are unwilling to go abroad to fight hard.

Sony, Sharp, etc. who have gone out. It also firmly adheres to the high price policy and never engages in price wars.

So this time is no exception, the price of sp100 is not cheap, the price of 16g ​​plus 5 million pixel version is 528 US dollars, the price of 32g plus 8 million pixel version is 618 US dollars, higher than Nokia and Motorola, and the same as Samsung's galaxys2. This means that Sony Ericsson will fight hard for the mid-range market of smartphones.

After they gain a firm foothold, they will extend upwards and strive for the iphone and dreamstars in the high-end market.

There is no need to worry about Sony Ericsson's production capacity. They are fully prepared and immediately gave 1 million sp100 contract machines to kddi, and kddi simply did. As early as a few days before the release of sp100 on April 23, they shouted on the official website, hoping to rely on the reputation of Sony Ericsson and the power of local brands to win a good fortune in one fell swoop.

However, what surprised them was that their 1 million Dreamstars were sold out in less than half an hour. After 24 hours, only 180,000 units of sp100 were sold, which is not even a little bit worse.

The reason. It's not that the Japanese don't support the two local companies, Sony and KDDI, but the difference lies in the comparison.

If there is no iphone and dreamstars, the sp100 is definitely a very good model, but after having the first two, looking at the sp100, there are really not many people who have the desire to buy it.

Among the 180,000 units, most of the buyers are middle-aged people over the age of 40, and their brand emotion is the deepest. On consumer electronics products, young people aged 20-40 who are really willing to spend money, It is almost no action.

If you want to say that there are no other models of contract machines in Japan, that’s all. Dreamstars contract machines are already on the market, and there will be hundreds of thousands of them coming next month. What about screaming dreamstars?

Even if dreamstars are not enough, Samsung's galaxys2, Motorola's a1600 and Nokia's n80 contract phones will also land in Japan one after another. By then, there will be more choices, and there is no need to grab sp100 now.

Besides, the Japanese are not brains about everything. They are loyal. If your quality is not good, they will not buy it. This sp100 just came out, and the performance and advantages and disadvantages are not clear. Don’t rush to be a guinea pig. Bar?

In short, it is precisely because of various reasons that the sale of 180,000 sp100 mobile phones in 24 hours this time not only did not become an instant hit as expected by Sony and KDDI, but instead put them in an embarrassing situation. Internationally, it gives people the impression that "Android mobile phones are indeed not as good as several mobile phones of the App Store Alliance".

Leader Qiao, as always, didn't care about any movement of the Android Alliance. Li Jianxi paid a little more attention, and even called Xiao Qi to discuss a few words.

After hanging up the phone, Yu Shanshan, who was giving Xiao Qi a massage, asked, "Husband, you don't seem to care about the Android Alliance? It goes without saying that Gangzhu Qiao is a natural madman, but we are not Americans. A little enemy is also respect for oneself, isn't it?"

Today, almost no one dares to speak to Xiao Qi like this, not only because of Xiao Qi's power and status, but also because Xiao Qi has almost never made a mistake. He is a person who has detailed plans for the future, smart, meticulous and And thoughtful, no need to be reminded.

That is to say, Yu Shanshan is Xiao Qi's wife, so she can occasionally remind her husband like this, not to let him be dazzled by the victory.

"How could I not know what you said?" Xiao Qi laughed, patted Dayan Ma's jade hand, and said: "I attach more importance to the Android Alliance than others. Don't look at the current Android The system is not good, but once it becomes a scale that sweeps the world, it will be a terrifying force!"

"Because it's free? It's said that Windows Phone is also free, right? How can the Android system compare to the foundation and connections of the Windows system? If it's going to sweep the world, it should be them!" Yu Shanshan asked in turn.

"Yea, haha!"

Xiao Qi couldn't help laughing.

The current situation is completely as expected by the depositor Xiao Qi, which can be described as very interesting.

In the previous life, it was the two giants Samsung and HTC that made the Android system develop by leaps and bounds. They were once on a par with Apple. Together, the three accounted for 90% of the smartphone market.

It is precisely because of their success that many small and medium-sized manufacturers are determined to remove their own operating system research and development departments, leaving at most only the system optimization department and switching to the embrace of the Android system.

It’s good now, Samsung has been recruited by Xiao Qi to make its own bada system, htc has also been recruited by Microsoft to make the windows phone system, and the two major heroes of the Android system have not followed the original historical track. On the contrary, Nokia and Motorola, which were not in the Android system, came in, and Xiao Qi had to lament how wonderful the world is.

There is no doubt that Samsung and htc are desperate to make Android system, because they have no other way, but it is different when it is replaced by Nokia and Motorola, the two giants are not so easy to follow Google Walk.

What an alliance fears most is having different voices.

Fairy, Apple and Samsung each have their own little calculations, but they are absolutely consistent in maintaining the appstore. No matter who wants to play the appstore idea, they will face the full counterattack of the three of them.

This is also the reason why the appstore is so popular, but no one dares to make a decision-fat meat is certainly attractive, but the terrifying power of the three major electronic giants is not for fun!

However, on the most important Android system of the Android Alliance, the minds of the three giants are different. They cannot achieve a basic unity, and attacking with one fist will undoubtedly greatly reduce their power.

Due to such almost earth-shaking changes, Xiao Qi is sure that if the Android system wants to really develop, it will take at least around 2010, maybe a little later, and maybe Sony Ericsson's ability to occupy the market by then will not be enough. It will also surpass the aging Motorola and Nokia.

Another point is that the windows phone system appeared a few years earlier, and it poached the second-ranked htc in the Android camp, so it is conceivable how violent the chemical effect produced by the combination of the two will be.

With Bill, who is as old and cunning as Microsoft, htc will definitely not drive high and low like in its previous life, and finally disappear from everyone. Its development must be much better than Nokia, which was incorporated by Microsoft.

From another point of view, the Microsoft alliance is stronger than the previous life, and the Android alliance is weaker than the previous life, so the strength of the two parties is almost equal.

The two alliances are involved with each other, and when they fight with each other, they will further infighting, giving the three giants of the app store alliance room for development.

However, the days to come will definitely be much more lively than the previous life! (To be continued.)